FREE ACCESS
5,000–10,000 jobs/day
See all jobs on Scoutfield
Search thousands of fresh jobs every day.
Discover
- Fresh listings
- Fast filters
- No subscription required
Create a free account and start exploring right away.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and optimizing performance-based mobile advertising campaigns, utilizing data analysis to drive effective marketing strategies and creative development. Proficient in managing digital media buying across various platforms while achieving key performance indicators.
Highest-signal resume keywords
Performance-Based Mobile AdvertisingData Analysis and ReportingAd Copy CreationExcel ProficiencySQL Experience
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
CPC Campaign ManagementCPI Campaign ManagementCPA Campaign ManagementMarket ResearchConversion Rate AnalysisClick-Through Rate AnalysisLifetime Value (LTV) AnalysisData VisualizationSplit TestingUser Segmentation
Soft Skills
Interpretive SkillsActionable Insights Translation
Tools & Technologies
Facebook AdsGoogle AdsAffiliate NetworksExcelPhotoshopIllustrator
Industry Keywords
Digital Media BuyingMobile AdvertisingPerformance MarketingCreative DevelopmentCost Structures
Tech Stack
Tools & technologiesSQL
About the role
Key responsibilities & impact- Develop, deploy, and optimize digital distribution partnerships with key platforms and providers
- Organize digital media buying across major display, search, and social networks to drive traffic to owned and operated mobile applications
- Perform market research to refine paid media strategies and identify marketplace opportunities for new products and marketing pitches
- Construct ad copy and drive CPA performance across CPM, CPC, and CPI cost structures
- Analyze, review, and report on campaign effectiveness and provide insights and recommendations
- Create text and image creatives and conduct split testing
- Segment user bases and identify and scale profitable cohorts
- Perform source-level bid optimizations to achieve product LTV and ROI targets
Requirements
What you’ll need- 2+ years of professional experience running performance based (CPC/CPI/CPA) mobile ad campaigns
- Experience with Facebook, Google, Affiliate Networks and other buying platforms
- Hands-on experience developing and testing paid UGC creative for performance marketing campaigns
- Experience analyzing conversion rates, click-through rates, retention rates, lifetime value (LTV) and other common KPIs
- Proficient with Excel, including Pivot tables, Data Visualization, VLOOKUP, and SUMIF
- Firsthand experience creating ad copy
- Experience with SQL
- Advanced Photoshop skills
- Illustrator experience
- Mobile advertising experience
- Excellent interpretive skills and ability to translate raw data into actionable outcomes
Benefits
Comp & perks- Hybrid schedule, Monday and Friday WFH flexibility
- Unlimited Paid Time Off
- 10 paid holidays
- 401k match up to 4%
- Health/Vision/Dental
- Flexible Spending Accounts
- Life Insurance, AD&D, STD and LTD 100% employer paid
- Sponsorship available
- Complimentary snacks, beverages, beer fridge, daily catered lunches
- No dress code
- Great Place to Work certification