Director, Social Media

Real Chemistry

. Lead integrated social media programs across organic, paid and influencer workstreams .

Posted 10/22/2026full-timeUnited StatesLead💰 $105,000 - $155,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in leading integrated social media programs, with a strong focus on strategic planning, compliance, and execution in regulated industries. Proficient in leveraging AI tools and analytics to enhance social media performance and client engagement.

Highest-signal resume keywords

Social Media StrategyClient Engagement ManagementAI Adoption and ImplementationHealthcare Compliance KnowledgeTeam Leadership and Development

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Digital MarketingIntegrated CommunicationsStrategic PlanningContent Best PracticesPerformance Analytics

Soft Skills

Strong CommunicationOrganizationJudgmentCreative InstinctsStorytelling

Tools & Technologies

Microsoft CopilotCanvaMeta Business ManagerLinkedIn AdsSprinklrSprout SocialBrandwatchAnalytics Dashboards

Industry Keywords

HealthcareBiotechPharmaFDA ComplianceAdverse Event Considerations

About the role

Key responsibilities & impact

Lead integrated social media programs across organic, paid and influencer workstreams
Translate strategy into smart, compliant, platform-native execution
Lead complex client engagements and help teams deliver strategic, high-quality work
Bring clarity and momentum to client programs through creative instincts, sharp copy, storytelling and insight-led execution
Serve as the trusted day-to-day client lead
Run recurring, ad-hoc and planning meetings
Connect social, paid, influencer and performance data into insights, recommendations and senior-level narratives
Anticipate client needs and guide programs from planning through execution
Champion responsible AI adoption using Microsoft Copilot, Canva, social listening platforms and analytics dashboards
Help teams apply AI while maintaining healthcare accuracy, client privacy, compliance and brand standards
Identify opportunities to expand, refine or elevate social media programming across existing accounts
Contribute to growth opportunities through social points of view, strategic recommendations and pitch-ready thinking
Coach people, guide clients and raise the quality of work

Requirements

What you’ll need

7–10 years of social media, digital marketing or integrated communications experience, ideally in healthcare, biotech, pharma or another regulated industry
Agency experience in a client-facing role, managing multiple accounts, assignments and stakeholders simultaneously
Experience leading teams, managing performance and supporting direct or indirect reports' development
Comfort balancing hands-on client work with team leadership, internal initiatives and business development support
College degree required; BA or equivalent preferred
Understanding of FDA, fair balance, adverse event and client review considerations preferred
Deep understanding of social platforms, audience behavior and content best practices across organic, paid and influencer-led programs
Experience building strategic plans, channel recommendations, paid social approaches and insight-led performance narratives for senior stakeholders
Fluency with social buying, publishing, listening, analytics and AI-enabled tools
Proficiency with Meta Business Manager, LinkedIn Ads, Sprinklr, Sprout Social, Brandwatch, Microsoft Office and Canva
Strong communication, organization and judgment
Ability to synthesize inputs, shape strong copy, delegate effectively and keep work moving
Candidates based outside the Eastern time zone must be comfortable working East Coast hours

Benefits

Comp & perks

Comprehensive benefits program and region-tailored perks
Free snacks
Generous holiday and paid time off
Options for private medical, dental, and vision plans
Support in saving for the future
Mental wellness coaching and support
Access to more than 13,000 online classes with LinkedIn Learning
Hybrid and remote flexibility where appropriate
Collaboration, culture-building, learning, and team connection opportunities throughout the year