Founding Product Marketer

Recruitics

. Define and lead Recruitics’ market positioning as an AI-native recruitment infrastructure and platform technology .

Posted 10/13/2026full-timeRemote • United StatesMid-LevelSenior💰 $140,000 - $190,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in Product Marketing and Go-To-Market Strategy within B2B SaaS and HR tech, with a strong focus on AI-native workflows and competitive positioning. Proven ability to lead cross-functional initiatives and communicate effectively with executive leadership.

Highest-signal resume keywords

Product MarketingGo-To-Market StrategyAI-Native WorkflowsExecutive CommunicationCompetitive Positioning

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Market PositioningMessaging ArchitectureSales EnablementProject ManagementCompetitive IntelligenceWin/Loss AnalysisCustomer InsightNarrative ArchitectureB2B SaaSHR Tech

Soft Skills

StorytellingComfort Operating in Ambiguity

Industry Keywords

MartechEnterprise TechnologyCross-Functional Processes

About the role

Key responsibilities & impact

Define and lead Recruitics’ market positioning as an AI-native recruitment infrastructure and platform technology
Build and manage foundational messaging, narrative architecture, and competitive positioning for the company and product portfolio
Lead go-to-market initiatives across cross-functional teams
Deliver collateral creation, sales enablement, and overall project management for launches
Establish scalable AI-powered workflows for competitive intelligence, market monitoring, messaging iteration, win/loss analysis, and customer insight
Help build the product marketing function, operating model, and cross-functional processes from the ground up
Work directly with executive leadership and report to the SVP of Marketing

Requirements

What you’ll need

5+ years in Product Marketing, GTM Strategy, or Strategic Marketing within B2B SaaS, HR tech, martech, or related enterprise technology sectors
Experience leading or supporting a meaningful company or category repositioning effort
Strong executive communication, storytelling, and competitive positioning skills
Comfort operating in ambiguity and building structure where it does not yet exist
Ability to operate in an AI-native way
Ability to clearly explain AI stack and workflows
Applicants must be at least 18 years old to apply

Benefits

Comp & perks

Competitive salaries with growth incentives
Comprehensive health, dental, and vision insurance
#AnywhereAugust remote work experiences
15 Vacation Days, 5 Flex Days, 5 Sick Days
Remote work options year-round
Fully paid parental leave for both parents
Summer Fridays from Memorial Day to Labor Day
Winter Recess between Christmas and New Years
Commuter and Parking Benefits through Wage Works
Eligible to contribute to your 401(K) Retirement Plan after six (6) months of employment
Employee Assistance Programs
Career growth opportunities
Professional development
Continuous learning