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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and executing a multi-year Marketing Technology strategy, managing vendor relationships, and overseeing budgets while ensuring alignment with technology architecture and security standards.
Highest-signal resume keywords
Marketing Technology Strategy DevelopmentVendor Negotiation and Contract ManagementBudget Ownership and Cost OptimisationCross-Functional CollaborationStakeholder Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Marketing Technology PlatformsCustomer Data Platforms (CDPs)Engagement/CRM PlatformsSocial/CX ToolsAI Content Tools
Soft Skills
Influencing Senior StakeholdersCommercial AcumenCollaboration
Industry Keywords
MarTech LandscapePlatform IntegrationRoadmap CommitmentsValue Delivery
About the role
Key responsibilities & impact- Develop and own a multi-year Marketing Technology strategy
- Identify where to invest, consolidate, or retire platforms based on business need and market direction
- Partner with Technology leadership to align the MarTech roadmap with technology architecture, data, and security standards
- Horizon-scan the MarTech landscape for emerging tools and capabilities
- Lead contract negotiations and renewals across the marketing platform portfolio
- Own licence and seat management across teams
- Manage strategic vendor relationships and hold platforms accountable to roadmap commitments and value delivery
- Partner with Technology to manage the overall MarTech budget, including forecasting, cost optimisation, and business case development
- Connect Platform Product Managers to ensure platforms are integrated and work together
Requirements
What you’ll need- Significant experience managing or overseeing marketing technology platforms/solutions at a strategic level, including CDPs, engagement/CRM platforms, social/CX tools, and AI content tools
- Strong track record of vendor negotiation, contract management, and budget ownership
- Experience working cross-functionally with Technology teams
- Ability to translate business needs into technical requirements without being a technical specialist
- Ability to build a coherent strategy across a fragmented tool landscape
- Ability to influence senior stakeholders
- Strong commercial acumen
- Comfort owning budgets and demonstrating ROI
- Excellent stakeholder management
- Ability to succeed through influence and collaboration rather than direct authority over platform teams
Benefits
Comp & perks- Wellbeing initiatives
- Shared parental leave
- Study assistance
- Sabbaticals
- Flexible working hours
- Country-specific benefits