Vice President, Marketing Intelligence, Strategy

RELX

. Lead the Marketing Intelligence & Strategy function as the center for market insight, content strategy, and investment intelligence .

Posted 9/18/2026full-timeRemote • United StatesLead💰 $156,700 - $290,900 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates extensive expertise in Marketing Analytics, Content Strategy, and Market Intelligence, with a proven ability to integrate data into strategic marketing plans and influence organizational decisions. Possesses strong leadership skills in building and managing analytical marketing teams within the healthcare or health tech sectors.

Highest-signal resume keywords

Marketing AnalyticsContent StrategyAttribution ModelingAI Marketing ToolsPeople Leadership

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Marketing AnalyticsAttributionContent StrategyCompetitive IntelligenceMarket MappingData IntegrationAudience IntelligenceB2B MarketingB2C MarketingMarket Research

Soft Skills

Synthesis SkillsCommunication Skills

Tools & Technologies

Salesforce EinsteinAdobe AnalyticsLookerTableauPersonalization Platforms

Industry Keywords

HealthcareHealth TechMarketing ProgramsBuying JourneyContent Operations

Tech Stack

Tools & technologies

Tableau

About the role

Key responsibilities & impact

Lead the Marketing Intelligence & Strategy function as the center for market insight, content strategy, and investment intelligence
Integrate data into strategic marketing plans and content designed to drive influence across the buying journey
Create annual Global Health Marketing plans in partnership with Product Marketing and Demand & Growth
Own the unified attribution model linking marketing investment to pipeline, retention, and revenue
Synthesize audience intelligence, including clinician behavior, student learning patterns, and institutional buying journeys
Analyze competitive positioning across Clinical Solutions and Education markets
Set content strategy direction for what content is created, for whom, and at which buying-journey stage
Develop competitive intelligence and market mapping
Translate market signals into positioning and investment recommendations
Develop an automation roadmap to accelerate content operations while maintaining quality
Present strategic recommendations to the CMO and senior leadership
Influence roadmap, budget, and organizational decisions with evidence

Requirements

What you’ll need

12+ years of marketing experience with a demonstrable track record of using data and insight to drive strategy
Deep expertise in marketing analytics, attribution, and measurement
Strong content strategy instincts
Experience building cross-functional intelligence functions with product, sales, finance, and external research partners
Exceptional synthesis and communication skills
Experience with AI marketing tools, personalization platforms, and autonomous content operations
People leadership experience building and leading analytical and strategic marketing teams
Prior experience in healthcare or health tech
Experience with marketing programs spanning both B2B and B2C
Experience with advanced marketing analytics platforms such as Salesforce Einstein, Adobe Analytics, Looker, Tableau, or equivalent
Background in market research or audience intelligence at a research-intensive organization
Familiarity with AI's impact on content creation, personalization, and marketing operations, including governance

Benefits

Comp & perks

Healthy work/life balance
Wellbeing initiatives
Shared parental leave
Study assistance
Sabbaticals
Flexible working hours
Annual incentive bonus
Country-specific benefits