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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in product marketing strategy and execution within the healthcare sector, with a focus on clinical solutions and B2B buying cycles. Proven ability to lead teams, develop compelling narratives, and drive marketing-influenced metrics.
Highest-signal resume keywords
Product Marketing StrategyB2B Buying CyclesClinical Decision SupportSales Enablement ToolkitsTeam Leadership
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Product LaunchingMarket IntelligenceValue Proposition DevelopmentMetrics ReportingCustomer Insight Analysis
Soft Skills
Exceptional Written CommunicationStorytellingCross-Functional Collaboration
Tools & Technologies
EHR EcosystemsPoint-of-Care Tools
Industry Keywords
HealthcareHealth ITLife SciencesClinical SolutionsAI in Clinical Workflows
About the role
Key responsibilities & impact- Own positioning, messaging, and product marketing strategy for the full Clinical Solutions portfolio, including existing products and new launches
- Build market intelligence on the clinical solutions landscape, emerging care delivery models, and competitive positioning
- Define value propositions for institutional buyers and clinical end users
- Lead a team of product marketers aligned to key product lines
- Establish launch processes and field enablement standards
- Partner with Clinical Solutions leadership on roadmap input, launch readiness, and commercial strategy
- Define and report on marketing-influenced metrics including adoption, renewal, expansion, and clinical engagement
- Develop a narrative for Elsevier Clinical Solutions for health system executives, clinical educators, and frontline care teams
- Partner across marketing to build and launch data-driven, customer-insight-led marketing programs
- Report to the Chief Marketing Officer, Elsevier Health
- Serve on the Marketing Leadership team and Clinical Solutions Leadership team
Requirements
What you’ll need- 12+ years of product marketing experience, including at least 3 in a senior leadership role with direct reports
- Deep familiarity with enterprise B2B buying cycles in healthcare, health IT, or life sciences
- Proven track record of launching products, displacing incumbents, and building compelling narratives used by sales teams
- Exceptional written storytelling
- Experience building sales and customer success enablement toolkits, including pitch decks, case studies, and competitive battle cards
- Strong cross-functional experience with Product, Sales, and Customer Success
- Fluency with clinical decision support, EHR ecosystems, or point-of-care tools
- Exceptional written and verbal communication
- Experience building and scaling a product marketing function
- Prior experience at a clinical decision support company
- Understanding of how AI is reshaping clinical workflows and incumbent content players
- Experience with US and international markets
Benefits
Comp & perks- Healthy work/life balance
- Wellbeing initiatives
- Shared parental leave
- Study assistance
- Sabbaticals
- Flexible working hours