Vice President, Product Marketing – Education

RELX

. Own positioning, messaging, and go-to-market strategy for the full Elsevier Health Education portfolio, including existing products and new launches .

Posted 9/18/2026full-timeRemote • United StatesLead💰 $156,700 - $290,900 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates extensive experience in product marketing within the healthcare education sector, with a strong focus on developing go-to-market strategies, building market intelligence, and launching innovative educational products. Proven ability to lead cross-functional teams and create compelling narratives for diverse audiences, including institutional buyers and individual learners.

Highest-signal resume keywords

12+ Years Product Marketing Experience3+ Years Senior Leadership RoleHealthcare Education ExpertiseB2B and B2C Marketing ExperienceAI-Powered Learning Tools Familiarity

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Product Marketing StrategyMarket Intelligence DevelopmentValue Proposition DefinitionSales Enablement Materials CreationMetrics ReportingProduct Launch ExecutionDifferentiated PositioningCross-Functional CollaborationStorytelling AbilityInstitutional Learning-Platform Knowledge

Soft Skills

LeadershipCollaborationCommunicationStrategic ThinkingProblem Solving

Industry Keywords

EdtechHealthcare EducationProfessional LearningB2B MarketingB2C MarketingNursing EducationMedical EducationClinical SimulationAdaptive TestingSpaced Repetition

About the role

Key responsibilities & impact

Own positioning, messaging, and go-to-market strategy for the full Elsevier Health Education portfolio, including existing products and new launches
Build market intelligence on the health education landscape and competitive positioning
Define value propositions for institutional buyers and individual learners
Lead product marketing team members aligned to key product lines
Establish launch processes and field enablement standards
Partner with Education BU leadership on roadmap input, launch readiness, and commercial strategy
Build sales enablement materials, including collateral, case studies, and competitive battle cards
Partner with Customer Success
Define and report portfolio marketing-influenced metrics, including adoption, renewal, expansion, and student engagement
Develop a compelling Elsevier Health Education narrative for institutions, faculty, and students
Report to the Chief Marketing Officer, Elsevier Health
Participate on the Global Health Marketing Leadership team and Elsevier Healthcare Education Leadership team

Requirements

What you’ll need

12+ years of product marketing experience
3+ years in a senior leadership role with direct reports
Strong background in healthcare education, edtech, or professional learning
Proven ability to build differentiated positioning in competitive, content-rich categories
Experience across institutional B2B and individual B2C marketing motions
Strong cross-functional collaboration with Product, Sales, and Business Unit leadership
Exceptional written storytelling ability
Track record of launching products in education technology or professional development markets
Prior experience at an edtech or health education company
Deep understanding of nursing and medical education pipelines and institutional learning-platform selection
Familiarity with AI-powered learning tools, including spaced repetition, adaptive testing, and clinical simulation
Experience with US and international markets

Benefits

Comp & perks

Annual incentive bonus eligibility
Healthy work/life balance initiatives
Wellbeing initiatives
Shared parental leave
Study assistance
Sabbaticals
Flexible working hours
Country-specific benefits