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Ren

VP, Marketing – Communications

Ren

. Lead a multi-disciplinary team spanning content, PR, internal communications, paid media, and events .

Posted 10/8/2026full-timeRemote • United StatesLeadWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in leading multi-disciplinary marketing teams, developing and executing brand strategies, and driving metrics-driven marketing initiatives. Proficient in audience segmentation, content integration, and performance optimization across various channels.

Highest-signal resume keywords
15+ Years In Marketing5+ Years In Senior LeadershipMetrics-Driven Culture DevelopmentKPI Framework DevelopmentElite Writing And Communication Skills

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Brand Strategy DevelopmentAudience SegmentationSEOAEOContent Performance OptimizationTesting And ExperimentationPaid Media StrategyLifecycle MarketingAttribution AnalysisReporting Programs
Soft Skills
Coaching And DevelopmentTeam LeadershipInfluencing Multi-Stakeholder Sales
Certifications & Qualifications
Bachelor's Degree
Industry Keywords
Content MarketingPublic RelationsInternal CommunicationsEvent ManagementEmerging Channels

About the role

Key responsibilities & impact
  • Lead a multi-disciplinary team spanning content, PR, internal communications, paid media, and events
  • Set the team vision, operating rhythm, KPIs, accountability, and operational excellence standards
  • Coach and develop team members and build future marketing leaders
  • Direct agency partners and hold them accountable to outcomes
  • Champion testing, experimentation, AI-enabled content, workflows, and emerging channels
  • Define and own the brand vision and company-wide adoption across Ren, RCF, and AEF
  • Own audience segmentation and integrate content, PR, internal communications, paid media, and events into a coherent brand experience
  • Translate brand strategy into a growth roadmap focused on awareness, advisor and donor preference, and advisor acquisition
  • Lead strategy for the DAF Giving Summit and oversee planning and content teams and vendors
  • Generate demand through nurture, lifecycle, channel mix, paid media, distribution, attribution, and reporting programs
  • Own website content and performance, including SEO, AEO, and AI-driven discovery
  • Develop PR strategy and oversee the PR agency
  • Oversee internal communications

Requirements

What you’ll need
  • 15+ years in marketing and/or brand
  • 5+ years in a senior leadership role managing people
  • Track record building a metrics-driven culture, with an appetite for testing and experimentation
  • Experience developing benchmarks and KPI frameworks that connect marketing activity to business outcomes
  • Track record leading multi-disciplinary teams
  • Experience influencing complex, multi-stakeholder sales is a strong plus
  • Elite writing and communication skills
  • Bachelor’s degree required

Benefits

Comp & perks
  • Equal employment opportunity employer
  • Fully remote work arrangement
  • Occasional travel