Director of Product Marketing

Reveal Technology

. Lead product marketing for Farsight and Emerging Products, using customer, market, and competitive research to shape positioning, inform pricing, and develop GTM strategy.

Posted 11/11/2026full-timeRemote • United StatesLead💰 $140,000 - $185,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in Product Marketing and Go-To-Market (GTM) strategy, with a strong focus on customer research, market analysis, and the creation of compelling sales enablement assets. Proven ability to collaborate across teams to drive product positioning and campaign execution in defense technology markets.

Highest-signal resume keywords

Product Marketing ExperienceGTM Strategy DevelopmentCustomer Research SkillsSales Enablement Asset CreationDefense Technology Market Knowledge

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Product PositioningGTM Campaign ExecutionMarket AnalysisKPI TrackingProject Management

Soft Skills

Exceptional Communication SkillsEntrepreneurial MindsetMission-Driven Work EthicHigh Standard of Excellence

Tools & Technologies

AdobeFigmaCanvaGoogle Slides

Industry Keywords

Defense TechnologyNational SecurityGovernment-Facing TechnologySales OutreachCustomer Engagement

About the role

Key responsibilities & impact

Lead product marketing for Farsight and Emerging Products, using customer, market, and competitive research to shape positioning, inform pricing, and develop GTM strategy.
Develop and execute the Edge Mission Command, Agile Targeting, and Expeditionary Mobile Ops campaigns.
Own the writing, design, maintenance, and adoption of GTM assets, including sales decks, slick sheets, competitive battlecards, customer case studies, product videos, demos, and white papers.
Develop product-specific nurture content and sales outreach emails within Reveal’s centralized email marketing program.
Develop messaging, customer evidence, and supporting assets for product launches, contract awards, and fielding milestones.
Own product messaging, content, and demo narratives at tradeshows, BattleLab, and field demonstrations.
Engage priority customers, capture customer feedback, and advance opportunities.
Maintain monthly and quarterly scorecards tracking qualified lead generation, target customer engagement, sales enablement adoption, and pipeline progression.
Partner with Sales to convert engagement into qualified opportunities and refine strategy and tactics.
Report to the Chief of Marketing and partner with the Geospatial Business Unit GM, CTO, Sales, Product, Events, Communications, Social Media, Engineering, and Marketing teams.

Requirements

What you’ll need

An entrepreneurial mindset, mission-driven work ethic, and a high standard of excellence and culture.
10+ years of experience in Product Marketing, GTM Marketing, or a similar role at a high-velocity defense tech company or startup.
Experience in defense technology, national security, or government-facing technology markets, with an understanding of how user needs, technical evaluation, funding, and acquisition shape purchasing decisions.
Demonstrated ability to develop product positioning and execute GTM campaigns in partnership with Product and Sales.
Strong customer research and market analysis skills with the ability to turn insights into actionable recommendations re: pricing, positioning, and GTM tactics.
Exceptional written and verbal communication skills. Ability to write compelling narratives, key messages, and sales materials (no AI-generated copy) that translate product capabilities into customer value.
Demonstrated ability to create high-quality sales enablement assets, customer case studies, product videos, and demo content that support adoption and commercial growth.
Strong analytical and project management skills, with the ability to track meaningful KPIs, manage competing priorities, and deliver high-quality work.
Demonstrated ability to roll up your sleeves to write, design, build, and edit digital and video assets using Adobe, Figma, Canva, and Google Slides; manage projects; and build trusted partnerships across Product, Sales, Engineering, and Marketing.
Proof of identity and eligibility to work in the United States is required for all hires.

Benefits

Comp & perks

Medical, Dental, Vision coverage
HSA/FSA options
Parental Leave
401(k): 100% match for the first 6% contributed
Unlimited Paid Time Off
Home Office Stipend
Equity