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Marketing Manager
RhythmScience Inc.. Maintain positioning, messaging architecture, product narratives, competitive differentiation, and brand voice .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and executing integrated marketing campaigns within the healthcare technology sector, with a strong focus on content creation, audience engagement, and performance measurement. Proficient in collaborating with cross-functional teams to drive strategic marketing initiatives and optimize customer interactions.
Highest-signal resume keywords
Integrated Marketing CampaignsHealthcare Technology MarketingContent DevelopmentAudience SegmentationProject Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Marketing StrategyContent CreationCampaign Performance TrackingSales Enablement MaterialsCustomer Lifecycle MarketingHealthcare Compliance KnowledgeDigital Health MarketingB2B SaaS MarketingEvent CoordinationAudience Engagement
Soft Skills
Exceptional WritingCollaboration SkillsStorytellingPresentation DevelopmentProject Management
Tools & Technologies
HubSpotSalesforceMarketoPardotGoogle AnalyticsLinkedIn Campaign ManagerCanvaAdobe Creative SuiteCRM PlatformsMarketing Automation Tools
Industry Keywords
Healthcare TechnologyDigital HealthCardiologyElectrophysiologyHealth ITMedical DevicesValue-Based CareRemote MonitoringDigital TherapeuticsIntegrated Delivery Networks
About the role
Key responsibilities & impact- Maintain positioning, messaging architecture, product narratives, competitive differentiation, and brand voice
- Translate Rhythm360 capabilities into clear, accurate, and compelling value propositions
- Develop content across the buyer journey, including solution briefs, product sheets, case studies, customer stories, white papers, executive presentations, website copy, newsletters, webinars, blog posts, LinkedIn content, and sales materials
- Partner with clinical and product leaders to build evidence-based thought leadership
- Build and execute integrated campaigns across email, LinkedIn, webinars, website content, landing pages, partner channels, and account-based marketing
- Develop audience segmentation and nurture pathways for healthcare audiences
- Align with Sales on named-account priorities, active opportunities, product launches, and regional commercial initiatives
- Support website strategy, messaging updates, conversion optimization, search optimization, and content development
- Track and report campaign performance, including reach, engagement, conversion, lead quality, meetings generated, pipeline influence, and return on marketing investment
- Plan and execute participation in strategic cardiology, electrophysiology, heart failure, digital health, and healthcare technology events
- Coordinate booth strategy, attendee outreach, meeting scheduling, sales collateral, onsite logistics, lead capture, post-event follow-up, and event-performance reporting
- Support webinars, customer advisory boards, clinical roundtables, virtual events, and executive dinners
- Work closely with the Head of Marketing and cross-functional clinical, product, technical, commercial, Sales, and leadership teams
Requirements
What you’ll need- Bachelor's degree in Marketing, Communications, Business, Healthcare Administration, or a related field
- 5+ years of marketing experience, ideally in healthcare technology, digital health, medtech, health IT, medical devices, or B2B SaaS
- Demonstrated ability to execute integrated marketing campaigns from concept through measurement and optimization
- Experience creating customer-facing and sales-enablement materials
- Experience supporting conference and field marketing strategies within healthcare
- Experience in cardiology, electrophysiology, CIEDs, remote monitoring, heart failure, digital therapeutics, healthcare interoperability, or value-based care
- Experience marketing to health systems, integrated delivery networks, physicians, clinical operations leaders, and C-suite healthcare buyers
- Familiarity with CRM, marketing automation, CMS platforms, webinar tools, email platforms, social media tools, and analytics
- Exceptional writing, editing, storytelling, and presentation-development skills
- Ability to make complex clinical, technical, and operational concepts understandable for clinical, executive, and commercial audiences
- Strong project management skills and ability to manage multiple priorities
- Strong collaboration skills and comfort working across clinical, technical, and commercial teams
- Knowledge of healthcare compliance, HIPAA considerations, and clinically appropriate marketing practices
- Experience with HubSpot, Salesforce, Marketo, Pardot, Google Analytics, LinkedIn Campaign Manager, Canva, Adobe Creative Suite, or similar tools
- Familiarity with account-based marketing, customer lifecycle marketing, and B2B SaaS go-to-market models
Benefits
Comp & perks- Bonus
- Equity ownership opportunity
- Benefits