Marketing Technology Consultant, Mobile Measurement

Right Side Up

. Administer mobile measurement partner platforms, including event mapping, attribution windows, SKAdNetwork/ATT configuration, postbacks, cost and reporting API integrations, and fraud monitoring .

Posted 10/13/2026contractRemote • Texas • United StatesSeniorLeadWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in mobile measurement and attribution, with a strong focus on MMP platform administration, event mapping, and data integration. Proficient in collaborating with engineering and data teams to optimize marketing technology and growth infrastructure.

Highest-signal resume keywords

Mobile Measurement Partner AdministrationEvent Mapping and Attribution SetupSQL FluencyPaid Media OptimizationExperience with MMP Platforms

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Event MappingAttribution SetupSKAdNetworkPostbacksCost and Reporting APIsFraud MonitoringAudience ImportsBigQuerySQLCampaign Taxonomy

Tools & Technologies

AppsFlyerAdjustBranchSingularKochavaGoogle Analytics 4FirebaseGoogle Tag ManagerGoogle Marketing PlatformHightouch

Industry Keywords

Marketing TechnologyGrowth InfrastructureMobile AttributionCPICPAROASLTVData EngineeringPrivacy-Safe MeasurementOpen-Ended Engagement

Tech Stack

Tools & technologies

AndroidBigQueryETLFirebaseiOSSQL

About the role

Key responsibilities & impact

Administer mobile measurement partner platforms, including event mapping, attribution windows, SKAdNetwork/ATT configuration, postbacks, cost and reporting API integrations, and fraud monitoring
Lead MMP vendor evaluations, migrations, and implementations
Define technical requirements, SDK versus server-to-server decisions, and rollout sequencing
Partner with engineering and data teams on APIs, ETL pipelines, BigQuery, rollup tables, and audience imports
Maintain tracking across GA4, Firebase, Google Tag Manager, deep links, QR codes, and campaign taxonomy
Own marketing-side requirements for privacy-safe measurement and consent frameworks
Troubleshoot data discrepancies and connect configuration decisions to paid media and growth optimization
Identify and implement automation across reporting, QA, audience activation, and campaign operations
Translate technical requirements between marketing, media, data engineering, product/app engineering, privacy, and analytics stakeholders

Requirements

What you’ll need

7+ years of experience in marketing technology, growth infrastructure, or mobile measurement/attribution roles, ideally at the Senior Manager to Director level
Direct, hands-on ownership or administration of at least one MMP platform: AppsFlyer, Adjust, Branch, Singular, or Kochava
Mobile-first acquisition experience across iOS and Android
Practical experience with event mapping, attribution setup and windows, SKAdNetwork/ATT, postbacks, cost and reporting APIs, deep links, QR codes, and fraud monitoring
Comfort partnering with engineering and data teams on APIs, ETL, BigQuery, rollup tables, and audience imports; SQL fluency strongly preferred
Working knowledge of paid media optimization and CPI, CPA, ROAS, and LTV data
Experience in early-stage/startup environments or large, complex enterprise organizations
Availability of 30–40 hours per week with meaningful business-hours overlap
Comfort with an open-ended fractional engagement
Familiarity with AppsFlyer, Adjust, Branch, Singular, Kochava, Google Analytics 4, Firebase, Google Tag Manager, SKAdNetwork, ATT, BigQuery, SQL, Google Marketing Platform, and reverse-ETL/data activation tools such as Hightouch

Benefits

Comp & perks

Flexible work arrangements through fractional engagements
Meaningful business-hours overlap
Opportunities to work with innovative brands and respected early-stage ventures, fast-growing tech companies, and Fortune 500 teams