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Marketing Specialist
RightMove Health. Manage the content and editorial calendar from draft to publish .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates strong writing and editing skills, with hands-on experience in managing email and lifecycle campaigns using HubSpot. Proficient in project management, collaboration across teams, and utilizing AI tools for content production and optimization.
Highest-signal resume keywords
HubSpot Campaign ManagementStrong Writing And Editing SkillsProject Management And Organizational SkillsProficiency In Canva Or FigmaExperience In Healthcare Or Health Tech
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Email Campaign ManagementContent CreationSEO FundamentalsBasic Video EditingContent OptimizationWebsite CMS ExperienceProject TrackingPerformance ReportingDrafting And EditingEvent Coordination
Soft Skills
CollaborationAdaptabilityAttention To DetailCommunication
Tools & Technologies
HubSpotCanvaFigmaAdobe CCAI Tools
Certifications & Qualifications
HubSpot Certifications
Industry Keywords
HealthcareHealth TechDigital HealthProvider NetworksCompliance Review
About the role
Key responsibilities & impact- Manage the content and editorial calendar from draft to publish
- Write and edit blog posts, email copy, social posts, landing pages, and patient and provider education materials
- Gather input from clinicians and internal experts, route drafts for review, and manage revisions
- Support video and testimonial content, including scheduling, consent workflows, interview preparation, and repurposing
- Build and deploy email campaigns and lifecycle programs in HubSpot
- Manage HubSpot templates, lists, segmentation, workflows, landing pages, and forms
- Handle campaign setup, testing, QA, and scheduling
- Pull and maintain campaign and channel reports
- Flag actionable trends and performance issues with the Director of Marketing
- Support conferences, trade shows, webinars, and partner events
- Manage event logistics, collateral, booth materials, registration, promotional assets, follow-up, and lead capture
- Maintain project trackers, timelines, and deliverables across concurrent workstreams
- Coordinate agencies, freelancers, and production partners
- Conduct first-pass vendor-work reviews for quality and brand consistency
- Use AI tools to speed up research, drafting, and production
- Build decks, one-pagers, and partner-facing collateral
- Produce on-brand assets in Canva, Figma, or similar tools
- Maintain a current materials library for Partner and Network teams
- Collaborate with Product, Clinical, Network, and partner teams on messaging, campaigns, and launches
- Manage company swag and merchandise, including sourcing, ordering, inventory, and distribution
Requirements
What you’ll need- 2–4 years of marketing experience, ideally in a startup or high-growth environment
- Strong writing and editing skills
- Hands-on HubSpot experience with email and lifecycle campaigns
- Strong project management and organizational skills
- Comfortable pulling campaign reports and summarizing performance
- Proficiency with Canva, Figma, or Adobe CC
- Comfortable with ambiguity and building processes that don't exist yet
- Experience in healthcare, health tech, digital health, or provider networks preferred
- HubSpot certifications preferred
- Experience supporting events, conferences, or webinars preferred
- Experience coordinating video or testimonial content preferred
- Familiarity with content requiring consent, privacy, or compliance review preferred
- Basic video editing preferred
- Website CMS experience, preferably HubSpot, preferred
- SEO and content optimization fundamentals preferred
- Demonstrated use of AI tools to increase output and quality preferred
- Availability Monday–Friday during typical business hours
Benefits
Comp & perks- Benefits offered (specific benefits not itemized)
- Occasional travel
- Exposure to marketing strategy and broader campaign ownership
- Opportunity to use AI tools to increase output and quality