Content Strategist

Rocket Clicks

. Build and own data-driven content strategies tied to each client's goals, including brand awareness, lead generation, mid-to-bottom funnel outcomes, and customer retention .

Posted 11/9/2026full-timeRemote • PhilippinesMid-LevelSenior💰 $1,500 - $1,900 per monthWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in developing and executing data-driven content strategies that align with client goals, utilizing analytics to track performance and optimize campaigns. Proficient in content creation, editing, and management across various platforms, ensuring brand consistency and engagement.

Highest-signal resume keywords

Content Strategy DevelopmentOrganic Social AnalyticsGoogle Analytics ProficiencySEO Tool ExpertiseProject Management Experience

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Content MarketingWriting and EditingData AnalysisKeyword ResearchA/B TestingContent Performance TrackingContent Management SystemsEmail MarketingDashboard CreationInteractive Content Development

Soft Skills

Communication SkillsAnalytical ThinkingCollaborationClient Presentation SkillsTeam Leadership

Tools & Technologies

SEMrushGoogle AnalyticsHubSpotWordPressClickUpYouTube AnalyticsMeta Business SuiteZapierLooker StudioOrtto

Industry Keywords

Content MarketingB2B ServicesLegal ContentAgency ExperienceContent Governance

Tech Stack

Tools & technologies

WordPress

About the role

Key responsibilities & impact

Build and own data-driven content strategies tied to each client's goals, including brand awareness, lead generation, mid-to-bottom funnel outcomes, and customer retention
Own clients' content marketing engine, focused primarily on organic social and lifecycle sequences via direct email
Select strategic priorities using search demand, competitor gap analysis, and client performance data
Define the content marketing mix and build editorial calendars mapping pillars, topics, formats, channels, owners, and publish dates
Configure content marketing scorecards using KPIs such as website traffic, rankings, engagement, conversions, and ROI
Track scorecard targets, diagnose underperformance, and implement corrective plans
Write and edit blog articles, landing page copy, social captions, and email content
Use ChatGPT, Claude, Gemini, SEMrush AI, and HubSpot AI features for audience research, content briefs, drafts, and performance analysis
Edit and fact-check AI-assisted content for accuracy, brand voice, and compliance
Own content style guides and governance standards and incorporate them into repeatable AI workflows
Collaborate with the Multimedia Content Producer across organic and paid media
Work with SEO, paid media, and web development teams to support active campaigns
Track performance using YouTube Analytics, Meta Business Suite, Google Analytics, HubSpot, and SEMrush, adjusting strategy based on results
Design and run A/B tests on headlines, formats, and CTAs and update team guidelines based on results
Monitor competitors, industry trends, new formats, and platforms and propose tests
Oversee content asset organization for reuse and repurposing
Own social media distribution, including scheduling, publishing, and engagement tracking

Requirements

What you’ll need

4+ years of content strategy or content marketing experience, including at least 1 year leading content creators
Track record of running content programs tied to business goals, with examples of strategy decisions made or changed based on data
Proficiency with organic social analytics (YouTube, Meta, TikTok), Google Analytics, and an SEO tool such as SEMrush, including keyword research and competitor analysis
Experience with a CMS such as WordPress or HubSpot
Experience with a project management tool such as ClickUp
Strong writing and editing skills, with the ability to explain complex topics in plain language
Ability to digest, analyze, and synthesize industry and market-level insights about clients
Experience presenting performance results and recommendations to clients or stakeholders
Excellent written and spoken English
Reliable high-speed internet
Dedicated home workspace
Availability to work 8:00 AM to 5:00 PM US Central Time
Preferred: Agency experience managing content for multiple clients
Preferred: Content experience in legal and B2B services
Preferred: Experience with marketing automation (Zapier), CRM (HubSpot, Salesforce), and email programs (Ortto)
Preferred: Experience building content performance dashboards in Google Sheets, Looker Studio, or a similar tool
Preferred: Experience developing interactive content such as calculators, tools, or quizzes
Preferred: Experience managing a remote team across time zones

Benefits

Comp & perks

10 Paid Vacation Days per year
5 Paid Sick Days per year
Paid Company Holidays
Maternity Leave
Paternity Leave
Bereavement Leave