Paid Media Specialist

Rocket Clicks

. Execute Rocket Clicks’ industry-specific playbooks and First Principles methodology .

Posted 10/3/2026full-timeRemote • PhilippinesJuniorMid-Level💰 $1,600 - $2,500 per monthWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in executing digital marketing campaigns across various platforms, optimizing performance through data analysis, and ensuring effective tracking and reporting. Proficient in managing substantial ad spend while collaborating with cross-functional teams to achieve client goals and meet performance metrics.

Highest-signal resume keywords

Digital Marketing ExperienceCampaign OptimizationGoogle Ads ProficiencyConversion Tracking ExpertiseData Analysis Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Campaign ManagementPerformance ReportingA/B TestingAudience SegmentationBid AdjustmentsCreative TestingBudget ManagementData InterpretationAutomation ToolsConversion Tracking

Soft Skills

CollaborationCommunicationProblem-SolvingAttention to DetailTime Management

Tools & Technologies

Google AdsMicrosoft AdsMeta Ads ManagerLinkedIn AdsTikTok AdsStackAdaptSimpli.fiThe Trade DeskGoogle Tag ManagerGoogle Analytics

Industry Keywords

CPLROASLead GenerationPerformance-Driven MarketingDigital AdvertisingProgrammatic AdvertisingClient-Facing ExperienceAgency ExperienceData-Driven CampaignsQuality Standards

About the role

Key responsibilities & impact

Execute Rocket Clicks’ industry-specific playbooks and First Principles methodology
Build, launch, and manage campaigns across paid search, paid social, and programmatic advertising platforms
Optimize campaign performance through data analysis, bid adjustments, audience segmentation, and creative testing
Ensure accurate tracking, reporting, delivery settings, campaign pacing, and budget adherence
Partner with design and editing teams to deliver high-performing ad creative
Monitor daily and weekly performance and identify risks and opportunities
Regularly audit accounts for best-practice and strategic alignment
Implement and troubleshoot conversion tracking
Translate client goals into actionable campaign tasks with the Paid Media Manager
Participate in sprint planning, own tasks, and provide updates on progress and blockers
Collaborate with SEO and Project Management teams
Document client-specific learnings, experiments, and playbook updates
Execute against a task roadmap at least two weeks in advance
Identify automation and efficiency improvements
Contribute to documentation and process refinement
Meet quality standards, deadlines, budget expectations, and KPI targets

Requirements

What you’ll need

Bachelor’s degree or equivalent professional experience
2-4 years of professional experience in digital marketing
Demonstrated success optimizing campaigns to achieve or exceed CPL, ROAS, or cost-per-lead efficiency metrics
Proven ability to manage $20,000+ in monthly ad spend across multiple clients or brands
Hands-on experience with Google Ads and Microsoft Ads
Hands-on experience with Meta Ads Manager, LinkedIn Ads, TikTok Ads, or similar platforms
Hands-on experience with StackAdapt, Simpli.fi, The Trade Desk, or similar programmatic platforms
Strong understanding of conversion tracking and analytics, including setup, QA, and troubleshooting using Google Tag Manager and Google Analytics
Experience interpreting data and creating actionable performance reports using Looker Studio or platform dashboards
Familiarity with A/B testing, creative experimentation, and data-driven campaign iteration
Prior agency or client-facing experience preferred, especially in performance-driven or lead generation industries
Exposure to automation tools, scripts, or AI-driven optimization is a plus
Ability to work Monday to Friday, 8AM-5PM Central Standard Time

Benefits

Comp & perks

10 Paid Vacation Days per year
5 Paid Sick Days per year
Paid Company Holidays per year
Maternity Leave
Paternity Leave
Bereavement Leave