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Content Writer II
Santillana Brasil. Update, write, and manage content for websites, blogs, catalogs, and social media .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in content production and digital marketing strategies, including SEO and inbound marketing. Proficient in creating communication plans and managing content across various platforms to engage both internal and external audiences.
Highest-signal resume keywords
Content ProductionDigital MarketingInbound Marketing StrategiesSEO (Search Engine Optimization)WordPress
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Content ManagementScript DevelopmentCommunication PlanningPerformance TrackingBrief Preparation
Soft Skills
CollaborationLiaison SkillsOrganizational Skills
Tools & Technologies
Social Media PlatformsEmail Marketing ToolsContent Management Systems
Industry Keywords
CommunicationsJournalismAdvertisingPublic RelationsInternal Communication
Tech Stack
Tools & technologiesWordPress
About the role
Key responsibilities & impact- Update, write, and manage content for websites, blogs, catalogs, and social media
- Develop scripts for video production, events, and new audiovisual communication projects
- Liaise with and track requests (jobs) with marketing agencies and vendors
- Ensure the execution of internal communication campaigns, meeting the department’s action calendar
- Identify topics and produce institutional content in different formats and channels for internal and external audiences
- Create communication plans covering strategy, content development, adaptations for target audiences, and performance tracking
- Plan, validate, and distribute communication newsletters
- Prepare briefs and create communication materials for campaigns
Requirements
What you’ll need- Bachelor’s degree in Communications, with a specialization in Journalism, Advertising, Public Relations, or a related field
- Proven experience in content production
- Knowledge of Digital Marketing
- Knowledge of Inbound Marketing strategies
- Knowledge of SEO (Search Engine Optimization) and WordPress
Benefits
Comp & perks- Flexible working hours
- Hybrid work model
- Childcare assistance for mothers with children up to 6 years old
- Pharmacy benefits
- Birthday Day Off
- Extended holiday weekends and company-wide collective vacation periods
- Wellhub
- Maternity and paternity kit for expectant parents
- Profit-sharing program
- Health insurance
- Dental insurance
- Private pension plan
- Life insurance
- Food allowance
- Meal allowance
- Partnership with SESC
- 50% discount on the purchase of our books
- Relaxation lounge
- Futsal and volleyball court