Events Lead

Sardine

. Own Sardine’s global events calendar, including sponsored conferences and tradeshows, SardineCon, executive dinners, happy hours, partner events, and other field marketing programs.

Posted 10/16/2026full-timeRemote • United StatesSenior💰 $155,000 - $215,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in leading B2B events and field marketing programs, with a strong focus on event planning, execution, and performance measurement. Proven ability to manage budgets, build teams, and optimize event strategies to drive pipeline and revenue.

Highest-signal resume keywords

B2B Event ManagementEvent Performance ReportingBudget ManagementCross-Functional LeadershipProject Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Event PlanningSponsorship NegotiationLogistics ManagementVendor ManagementPipeline Generation

Soft Skills

Attention to DetailResourcefulnessOwnershipOperational Skills

Tools & Technologies

CRMMarketing AutomationEvent Management Tools

Industry Keywords

Enterprise SaaSFraud PreventionAMLFintechCybersecurity

Tech Stack

Tools & technologies

Cyber Security

About the role

Key responsibilities & impact

Own Sardine’s global events calendar, including sponsored conferences and tradeshows, SardineCon, executive dinners, happy hours, partner events, and other field marketing programs.
Lead end-to-end event planning and execution, including sponsorship negotiations, budgeting, venue selection, vendor management, logistics, production, staffing, and on-site execution.
Oversee on-site execution to ensure booths, branding, meetings, hospitality, and event experiences meet a consistently high standard.
Identify, evaluate, and source new event opportunities across industries, verticals, and regions.
Build repeatable pre-event playbooks covering account targeting, meeting booking, staffing, team briefings, and promotion.
Own event performance reporting, tracking attendance, target account engagement, meetings, pipeline generation, influenced revenue, and ROI.
Lead post-event retrospectives and improve execution and event selection using feedback and performance data.
Manage the global events budget, including forecasting, negotiations, cost optimization, and allocation across event formats and markets.
Build and lead an internal events team as the calendar grows.
Manage the external events agency, vendors, and contractors.

Requirements

What you’ll need

Significant experience leading B2B events or field marketing programs, ideally in enterprise SaaS, fraud prevention/AML, fintech, cybersecurity, or a related industry.
A track record of managing a high volume of events across multiple regions and formats.
Strong understanding of how events contribute to pipeline and revenue, with experience setting event goals, measuring ROI, and partnering with sales teams to drive business outcomes.
Excellent project management and operational skills.
High standards for execution and brand experience.
Strong cross-functional leadership.
Experience managing agencies, contractors, and internal team members, with the ability to build a team and processes that can support a growing global events program.
Comfortable using CRM, marketing automation, and event management tools.
Resourcefulness, ownership, and attention to detail.
Willingness to travel regularly, including internationally.

Benefits

Comp & perks

Generous compensation in cash and equity
Early exercise for all options, including pre-vested
Work from anywhere: Remote-first Culture
Flexible paid time off and Year-end break
Health insurance, dental, and vision coverage for employees and dependents - US and Canada specific
4% matching in 401k / RRSP - US and Canada specific
MacBook Pro delivered to your door
One-time stipend to set up a home office — desk, chair, screen, etc.
Monthly meal stipend
Monthly social meet-up stipend
Annual health and wellness stipend
Annual Learning stipend