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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in brand management and creative direction, with a strong focus on multi-channel campaign production and brand strategy alignment with business objectives. Proven ability to lead high-performing teams and establish effective creative processes.
Highest-signal resume keywords
Brand ManagementCreative DirectionMulti-Channel Campaign ProductionKPI and OKR AlignmentTeam Leadership
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Design SystemsRebranding ProcessesCampaign ProductionCreative Asset ProductionBrand Strategy
Soft Skills
MentoringCollaborationStructured CommunicationTransparency
Tools & Technologies
Social Media PlatformsCreative Tools
Industry Keywords
ATL CampaignsBTL ActivationsInfluencer StrategyBrand IdentityCustomer Surveys
About the role
Key responsibilities & impact- Own the creative and brand strategy end-to-end
- Lead production of creative assets to maintain quality, craft, and brand consistency
- Drive ATL campaigns across TV, radio, OOH, and print, plus BTL and unconventional activations
- Steer social media presence and build an influencer strategy
- Shape and safeguard brand identity using research, listening, and customer/non-customer surveys
- Build and mentor the brand and creative team
- Establish creative rituals including design reviews, sprints, feedback loops, and supporting tools
- Collaborate with Growth and Product on acquisition, retention, and product launches
- Define and track brand awareness and consideration KPIs and align creative projects with company OKRs
- Lead high-performing teams and collaborate with peers through structured communication and transparency
Requirements
What you’ll need- 10+ years of experience in brand management or creative direction, ideally within fast-growing tech companies or top-tier creative agencies
- Deep understanding of design systems, rebranding processes, and multi-channel campaign production from social media to TV/OOH
- Hands-on leadership capability, including detailed review of layouts and scripts
- Ability to translate brand concepts into business objectives using KPIs and OKRs
- Fluent in English
- Willingness to relocate to the Milan office
- Willingness to work in the office three days per week: Tuesday, Thursday, and one additional day of choice
Benefits
Comp & perks- Significant Stock Option Plan
- Private insurance for you and your family
- Psychological support with Serenis
- Mental health workshops
- Meal vouchers
- Relocation support if moving countries
- Professional development programs
- Internal mobility
- Language courses with Preply
- Unlimited PTO
- Hybrid working policy
- Flexible working hours
- Enhanced parental leave
- Additional leave for child sickness
- Flexible option to request extra remote time
