Senior Performance Marketing Manager

Satispay

. Own performance marketing strategy and execution end-to-end for assigned products, from planning through reporting and optimisation .

Posted 11/9/2026full-timeMilan • ItalySenior💰 €45,000 - €55,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in performance marketing strategy and execution, with a strong focus on data analysis, KPI management, and campaign optimization across multiple platforms. Proficient in developing tailored acquisition strategies for both B2B and B2C models while effectively communicating insights and recommendations to stakeholders.

Highest-signal resume keywords

Performance Marketing StrategyCampaign Management Across Google AdsData Analysis and KPI MonitoringB2B and B2C Acquisition StrategiesFluency in Italian and English

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Performance MarketingCampaign OptimizationData AnalysisKPI ManagementGoogle AdsMeta AdsTikTok AdsLinkedIn AdsMobile MarketingAttribution

Soft Skills

Excellent CommunicationStakeholder InfluenceProactive Problem SolvingDecision Making

Tools & Technologies

Mobile Measurement PartnersAI Tools

Industry Keywords

B2CB2BAcquisition CampaignsMarket DynamicsCross-Team Workflows

About the role

Key responsibilities & impact

Own performance marketing strategy and execution end-to-end for assigned products, from planning through reporting and optimisation
Plan, manage, and optimise full-funnel acquisition campaigns across Google (SEA, UAC, YouTube), Meta, ASA, LinkedIn, and TikTok
Develop and execute tailored acquisition strategies across B2C and B2B models
Apply advanced mobile marketing knowledge, including attribution, deep linking, and mobile measurement partners (MMPs)
Define and monitor KPIs, budgets, and forecasts using rigorous data analysis
Partner with Product, Data, Creative/Brand, and Sales teams
Build relationships across the organisation and present results, insights, and strategic recommendations
Monitor market dynamics and platform evolutions, proposing and testing new channel opportunities

Requirements

What you’ll need

5–7+ years in Performance Marketing roles with direct ownership of six-figure budgets
100% accountability for KPIs and outcomes
Ability to turn long-term product and channel vision into structured roadmaps with clear hypotheses, priorities, and trade-offs
Proactive approach to challenging the status quo across channel mix, budget allocation, tracking, creative, and cross-team workflows
High comfort making decisions with incomplete information, taking responsibility for results, and learning quickly
Hands-on experience managing campaigns across Google Ads, Meta Ads, TikTok Ads, LinkedIn Ads, ASA, and Affiliation
Strong proficiency in interpreting complex performance metrics and translating data into actionable forecasts and strategies
Excellent communication skills with the ability to influence and challenge stakeholders at every level
Experience navigating both B2B and B2C models is strongly preferred
Genuine interest and hands-on familiarity with modern AI tools
Fluency in Italian and English, both written and spoken

Benefits

Comp & perks

Private insurance for you and your family
Psychological support with Serenis
Mental health workshops
Stock Option Plan
Meal vouchers
Relocation support if you’re moving countries
Professional development programs
Internal mobility
Language courses with Preply
Unlimited PTO
Hybrid working policy
Flexible working hours
Enhanced parental leave
Additional leave for child sickness