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Marketing Operations Manager
Schulz Digital GmbH - Branchenpartner für Handwerksbetriebe. Set up recruiting and performance campaigns on Meta and Google Ads for clients .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in setting up and optimizing recruiting and performance campaigns on Meta and Google Ads, with strong copywriting skills and the ability to analyze campaign performance using data. Proficient in utilizing AI tools to enhance efficiency and effectiveness in campaign management.
Highest-signal resume keywords
Meta Ads Manager ExperienceCampaign OptimizationCopywriting SkillsData AnalysisAI Tools Proficiency
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Campaign SetupPerformance CampaignsEmail Campaign ManagementCopywritingData Analysis
Soft Skills
Proactive ApproachIndependent Working StyleAttention to Detail
Tools & Technologies
Meta AdsGoogle AdsAI Tools
Industry Keywords
Recruiting CampaignsPerformance MarketingOutbound CampaignsKey Metrics Monitoring
About the role
Key responsibilities & impact- Set up recruiting and performance campaigns on Meta and Google Ads for clients
- Independently make decisions on ad creatives, target audiences, and campaign optimizations within established structures
- Build and manage outbound and email campaigns in the backend
- Monitor ongoing campaigns and identify anomalies in key metrics at an early stage
- Propose adjustments and implement them in consultation with the Account Manager
- Write outbound copy, including cold emails, follow-ups, and sequences
- Optimize open rates, replies, and conversions
- Work with Account Managers on offers, messaging, and campaign strategy
- Work in the backend without direct client contact, focusing on copy, structure, testing, and scaling
- Use AI tools to work more efficiently and effectively
Requirements
What you’ll need- At least 1–2 years of hands-on experience with Meta Ads Manager
- Experience independently setting up recruiting and performance campaigns
- Strong copywriting skills
- Understanding of how effective email copy captures attention and encourages people to reply
- Strong visual eye and analytical mindset
- Ability to use data to identify why a campaign is or is not performing
- Pragmatic, proactive approach
- Independent and structured working style
- Willingness to take responsibility for results
- Effective use of AI tools in day-to-day work
Benefits
Comp & perks- Complete flexibility through 100% remote work, with the option to work from anywhere in Germany
- Attractive base salary of €3,500–€4,500, plus a high-performance bonus
- Exclusive access to training materials valued at €250,000
- Direct collaboration with experienced Account Managers in a dynamic team
- A product you can genuinely stand behind and that customers truly want
- High-performance bonus for outstanding results
- Permanent employment contract
- 30 days of annual leave
- Additional bonuses
- Training and professional development opportunities
- Access to state-of-the-art tools and technologies
- Dynamic team in a fast-growing company