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S
Head of Marketing
Search Atlas. Build AI agents and automations for ads, reporting, content and lifecycle marketing .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in building AI agents and automations for marketing, with a strong focus on lifecycle marketing, performance metrics, and team leadership. Proven ability to set and achieve marketing strategies, manage cross-functional collaboration, and maintain brand consistency across various channels.
Highest-signal resume keywords
AI Agent DevelopmentLifecycle Marketing ManagementCRO Program LeadershipGA4, HubSpot, Stripe ProficiencyB2B SaaS Experience
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
AI AutomationLifecycle MarketingCRO Program ManagementPerformance Metrics OwnershipMarketing Strategy Development
Soft Skills
Team LeadershipAccountabilityCollaborationFeedback ProvisionPlayer Coach Mindset
Tools & Technologies
GA4HubSpotStripeAdvertising PlatformsMarketing Technology
Industry Keywords
B2B SaaSAffiliate MarketingInfluencer ProgramMarket Category DevelopmentCreative Production
About the role
Key responsibilities & impact- Build AI agents and automations for ads, reporting, content and lifecycle marketing
- Name an owner for each agent or automation and track what it saves or earns
- Scale creative production with a lean, AI-augmented team
- Use Search Atlas's own platform as the first testing ground
- Own marketing strategy and set priorities across growth, paid, affiliate, lifecycle, web, content and product marketing
- Define marketing OKRs and report results to the CEO
- Own CAC, payback, trial volume and blended efficiency
- Work hands-on with campaigns, messaging and creative
- Turn founders' instincts into executable plans
- Maintain accurate measurement across GA4, HubSpot, Stripe and advertising platforms
- Lead the CRO program, including test backlog, priorities and results
- Collaborate with product and engineering to improve registration, onboarding and checkout
- Own lifecycle strategy and data accuracy between the app and HubSpot, including trial, win-back and upsell flows
- Help establish the narrative and vocabulary for the agentic marketing category
- Run original research, reports and thought leadership
- Maintain a consistent brand story across web, social, PR and other channels
- Set team priorities, hold people accountable and provide regular feedback
- Hire for open roles and make performance-related staffing decisions
Requirements
What you’ll need- 7+ years in marketing
- 3+ years leading a marketing team
- Built AI agents or automations that do real marketing work; must be ready to demonstrate this
- Accountable for pipeline and revenue targets
- Owned CAC and payback targets
- Run a CRO program
- Owned lifecycle marketing, including trial, win-back and upsell flows
- Hands-on with GA4, HubSpot and Stripe
- Managed marketers across more than one discipline
- Comfortable as a player coach: sets the strategy and does the work
- B2B SaaS experience
- Experience with paid social creative is nice to have
- Experience in marketing technology or agentic AI platforms is nice to have
- Experience defining or launching a new market category is nice to have
- Experience building an influencer or affiliate program is nice to have
Benefits
Comp & perks- 15 days PTO
- Christmas Day and New Year's Day paid off