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Email Copywriter

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. Support short-form DTC copy creation across multiple ecommerce client accounts as part of the Retention team .

Posted 9/30/2026full-timeManila • PhilippinesMid-LevelSeniorWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in creating high-converting short-form DTC copy for email and SMS campaigns, with a strong focus on brand voice alignment and conversion strategies. Proven ability to collaborate effectively in fast-paced environments while maintaining high standards of quality and attention to detail.

Highest-signal resume keywords
Short-Form DTC CopywritingEmail Campaign DevelopmentA/B Testing Copy VariationsEditing and ProofreadingKlaviyo Experience

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Copy HierarchyHooks and OffersCalls-to-Action (CTAs)Conversion-Focused StructuresGrammar and PolishQuality AssuranceCustomer Journey StrategySegmentationRetention Marketing
Soft Skills
Attention to DetailCollaborative MindsetAdaptabilityStrong JudgmentReliability
Tools & Technologies
KlaviyoEmail Marketing PlatformsSMS Marketing Platforms
Industry Keywords
EcommerceRetention ProgramsPromotional CampaignsBrand Voice AlignmentLifecycle Automated Flows

About the role

Key responsibilities & impact
  • Support short-form DTC copy creation across multiple ecommerce client accounts as part of the Retention team
  • Write short-form copy for promotional email campaigns, lifecycle automated flows, product launches, and retention programs
  • Develop subject lines, preheaders, headlines, body copy, calls-to-action (CTAs), and SMS messaging
  • Translate creative briefs and strategic objectives into clear, high-converting copy variations for A/B testing
  • Incorporate client and internal feedback while preserving brand voice alignment and messaging clarity
  • Perform quality assurance on all copy prior to launch to maintain a 98%+ error-free rate in grammar, polish, and brief compliance
  • Collaborate with project managers, strategists, and designers to meet fast-paced deadlines

Requirements

What you’ll need
  • Proven portfolio showcasing short-form DTC email and SMS copy across at least 2–3 distinct ecommerce brand voices
  • Strong understanding of copy hierarchy, hooks, offers, CTAs, and conversion-focused structures
  • Excellent editing, proofreading, and English grammar skills with high attention to detail
  • Strong judgment regarding when copy requires more context versus when less is more
  • High adaptability to shift effortlessly between diverse brand tones, target audiences, and product categories
  • Collaborative mindset with a commitment to reliability, meeting agreed SLAs, and delivering under fast-paced agency deadlines
  • Experience working within Klaviyo or similar email/SMS marketing platforms is a bonus
  • Familiarity with customer journey strategy, segmentation, and retention marketing agency practices is a bonus

Benefits

Comp & perks
  • HMO healthcare for you and your 1 dependent (with COVID insurance)
  • 20 combined SL/VLs per year accrued from day one (10 accrued once you pass regularization)
  • 13th-month bonus
  • Government-mandated benefits
  • Internet allowance
  • Member Wellness Program