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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in providing financial advisory solutions, including life insurance, investments, and retirement planning, while maintaining compliance with regulatory requirements. Excels in member relationship management through effective communication, education, and collaboration.
Highest-signal resume keywords
Life Insurance LicenseInvestment Licenses (SIE/6/63/65 OR SIE/7/66)Financial Advisory ServicesCritical ThinkingInterpersonal Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Financial PlanningEstate PlanningTrust ServicesKPI ManagementProductivity BenchmarkingHolistic Financial GuidanceContinuing EducationConfidentiality MaintenanceMultitaskingOrganizational Skills
Soft Skills
Communication SkillsProblem-SolvingJudgmentSelf-MotivationTrust-Building
Tools & Technologies
SECU TechnologyLife Insurance SoftwareNetX 360EnvestnetCXOne
Certifications & Qualifications
Life Insurance LicenseInvestment Licenses (SIE/6/63/65 OR SIE/7/66)Certified Financial Planner™
Industry Keywords
Credit UnionFinancial ServicesMember ServiceFinancial ProductsRegulatory Compliance
About the role
Key responsibilities & impact- Provide exemplary member service through branch, telephone, and digital delivery channels
- Deliver financial advisory solutions including life insurance, investments, trust services, estate planning, and retirement planning
- Help members identify, obtain, and maintain suitable financial products aligned with their goals and overall financial plans
- Develop ongoing member relationships through communication and education
- Use SECU technology, marketing campaigns, lead platforms, referrals, and branch visits to meet productivity benchmarks
- Navigate SECU operational systems, life insurance software, NetX 360, Envestnet, CXOne, and future systems
- Maintain KPI, activity, soft-skill, call-quality, and performance standards
- Collaborate with departments and team members on complex member scenarios
- Support and guide newer or less experienced team members
- Train member-facing employees on financial advisory services and quality referrals
- Communicate activities and results to management
- Recommend improvements to financial advisory service delivery processes
- Maintain knowledge of credit union products and services and provide quality referrals
- Protect member information and comply with SECU policies, security procedures, and regulatory requirements
- Complete quarterly training, continuing education, and other assigned training
- Travel to off-site premises or training locations as required
Requirements
What you’ll need- 2+ years of experience as an Insurance, Investment or Trust Representative or a similar position
- Must have life insurance license or obtain within 2 months of hire
- Must be fully licensed in Investments (SIE/6/63/65 OR SIE/7/66) OR hold the ATFA designation
- Must maintain all required licenses and satisfy continuing education requirements
- Comfortable acting in an advisory capacity and providing holistic financial planning guidance
- Ability to work independently and as part of a team
- Excellent critical thinking, problem-solving, judgment, written communication, and verbal communication skills
- Ability to speak English fluently
- Self-motivated with strong interpersonal and trust-building abilities
- Strong multitasking and organizational skills; ability to adapt to changing daily work
- Ability to maintain strict confidentiality of member account information
- Ability to work additional hours when necessary
- Must adhere to the manager-established work schedule and attendance policy
- Must possess a vehicle and valid driver’s license
- Preferred: Bachelor’s degree in financial planning, finance, wealth management, math, or related field
- Preferred: Certified Financial Planner™ or similar designation
- Preferred: Experience in the credit union or financial services industry
- Ability to comprehend and carry out verbal and written instructions
- Ability to lift 5 pounds
Benefits
Comp & perks- Full-time employment
- Equal employment opportunity
- Training and continuing education opportunities
- Travel for training may be required
