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Marketing Coordinator
ServiceMaster DSI. Support the Director of Marketing in establishing, implementing and evaluating localized marketing strategies and plans .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and implementing marketing strategies, creating compelling digital and print content, and analyzing market trends to enhance brand visibility. Proficient in managing multiple projects while adhering to brand standards and marketing goals.
Highest-signal resume keywords
Bachelor’s Degree In Marketing4+ Years' Experience In MarketingStrong Writing And Editing SkillsGraphic Design SkillsAdept In Google Workspace
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Marketing Strategy DevelopmentDigital Campaign CreationPrint Material DesignSocial Media ManagementEmail MarketingContent CreationBrand Identity AdherencePromotional Item DevelopmentMarket AnalysisProject Management
Soft Skills
Attention To DetailStrong Work EthicSelf-MotivationAbility To Juggle Multiple ProjectsEffective Communication
Tools & Technologies
Adobe Creative SuiteGoogle WorkspaceCanvaEmail Marketing ToolsSocial Media Scheduling ToolsPhotography EquipmentVideo Editing Software
Industry Keywords
MarketingCommunicationsAdvertisingGraphic DesignBrand ManagementPromotional StrategiesCompetitor AnalysisSales Support MaterialsLocal Marketing StrategiesConfidentiality
About the role
Key responsibilities & impact- Support the Director of Marketing in establishing, implementing and evaluating localized marketing strategies and plans
- Write, develop and design print materials, advertisements, promotional items and other hard collateral
- Write, develop and design digital campaigns including emails, social media, website landing pages, blogs and graphics
- Identify marketing improvements and monitor competitor strategies
- Develop marketing strategies and determine effective channels for target audiences
- Adhere to brand identity standards
- Maintain an inventory and directory of accurate sales support materials
- Set up tracking systems for marketing campaigns and online activities
- Manage print contractors and promotional vendors
- Analyze the competitive landscape
- Communicate promotions and marketing materials to sales representatives
- Travel occasionally to branch locations or events
- Create branded advertising and coordinate content
- Create, maintain and strengthen the organization’s overall brand across media avenues
- Maintain confidentiality of sensitive information
- Collaborate with internal departments, local sales teams and promotional vendors
- Track and evaluate promotion effectiveness
- Meet marketing goals provided by the Director of Marketing
- Complete other projects as needed
- Adhere to DSI Policies and Procedures
- Perform some work on the road
Requirements
What you’ll need- Bachelor’s Degree in Marketing, Communications or related field required
- 4+ years' professional business experience in marketing, social media, communications, advertising and/or graphic design
- Adept in Google Workspace, Adobe Creative Suite, Facebook, LinkedIn, Canva, email marketing tools and social media scheduling tools
- Photography and video content creation experience is a plus
- Proven track record of strong writing and editing skills
- Proven track record of strong graphic design skills
- Excellent attention to detail
- Strong work ethic and self-motivation, as measured by consistency in meeting deadlines
- Ability to juggle multiple projects for multiple branches across different markets in the U.S.
- Must be within reasonable driving distance of a DSI branch location
- Ability to bend and lift items up to 20 pounds as required
Benefits
Comp & perks- Competitive compensation and incentive program
- Great benefits for work-life balance
- Education, latest tools and technology, and expert training
- Learning and growth opportunities
- Dynamic environment where hard work and results are rewarded