Sales Development Specialist II, A/V

Shure Incorporated

. Partner with Regional Sales Managers, Channel Partners, Market Development, and Marketing teams to increase awareness of Shure's AV portfolio and drive pipeline growth .

Posted 10/14/2026full-timeRemote • Washington • United StatesJuniorMid-Level💰 $76,900 - $130,800 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in audio/video principles and products, with a strong ability to generate and qualify business opportunities through effective communication and relationship-building. Proficient in CRM applications and capable of managing multiple assignments while maintaining a detail-oriented approach.

Highest-signal resume keywords

Audio/Video ExperienceCRM KnowledgeSales Account ManagementCommunication SkillsMarket Integration Experience

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Audio/Video PrinciplesSales Pipeline ManagementLead QualificationMarket ResearchProduct Demonstrations

Soft Skills

Excellent CommunicationDetail-OrientedTime ManagementTeam-OrientedSelf-Starter

Tools & Technologies

CRM ApplicationsMarketing Automation Applications

Industry Keywords

Channel PartnersCorporate EnvironmentEducation SectorGovernment SectorHealthcare SectorCollaboration Technology

About the role

Key responsibilities & impact

Partner with Regional Sales Managers, Channel Partners, Market Development, and Marketing teams to increase awareness of Shure's AV portfolio and drive pipeline growth
Conduct in-person and virtual meetings with Channel Partners for product updates, training, project reviews, and support
Generate and qualify new business opportunities through proactive outreach, lead follow-up, market research, and channel engagement
Identify, research, and prioritize prospective end users, consultants, integrators, and channel partners across corporate, education, government, healthcare, and collaboration technology environments
Conduct inbound and outbound prospecting through in-person meetings, phone calls, emails, virtual meetings, industry networking, and event follow-up
Communicate the business value and differentiators of Shure's microphone, conferencing, collaboration, and video solutions
Qualify leads based on customer requirements, budget, timeline, and buying intent
Coordinate discovery meetings, product demonstrations, and customer presentations with field sales teams
Support product launches, campaigns, webinars, dealer trainings, and customer education initiatives
Maintain accurate CRM records of customer interactions, opportunity progression, and pipeline activity
Monitor industry trends, competitive activity, and workplace collaboration technologies
Build and maintain relationships with channel partners and customers
Perform other duties as assigned

Requirements

What you’ll need

Bachelor’s degree in business or relevant professional field
Minimum 2 years of experience as a sales account professional beyond entry level
Comprehensive technical knowledge of audio/video principles and products
Audio/Video experience is required
Market experience in integration, production, retail or broadcast experience is required
Demonstrates good judgment within defined procedures and practices
Ability to build productive internal and external working relationships
Excellent communication and presentation skills
Ability to handle multiple assignments
Detail-oriented, professional, ambitious, well-organized, and good time management skills
Positive attitude, team-oriented, self-starter who can work alone and collaboratively
Knowledge of CRM-related applications and marketing automation applications
Must be located in the region
Expect to average 50% travel
Ability to stay current on Shure products, technology, marketplace, practical applications, and competitive products
Currently authorized to work in the United States on a full-time basis; Shure will not sponsor applicants for work visas

Benefits

Comp & perks

Comprehensive healthcare
Mental health plans
Retirement savings plans
Generous paid time off programs
Employee discounts
Professional development opportunities
Work-life balance initiatives
Employee recognition programs
Volunteering/community involvement opportunities
Flexible work arrangements
Incentive pay program, varying based on individual and Company performance
Award-winning benefits package