Senior Specialist, Event Management

. Plan and execute assigned industry tradeshows, end-user events, and dealer events .

Posted 9/25/2026full-timeSkokie • Illinois • United StatesSenior💰 $86,800 - $138,900 per yearWebsite

Key responsibilities & impact

Plan and execute assigned industry tradeshows, end-user events, and dealer events
Translate event strategy into detailed project plans
Coordinate vendors and internal stakeholders
Deliver attendee-focused experiences supporting customer engagement, pipeline objectives, and consistent Shure brand experience
Execute attendee journeys, booth activations, and event experiences supporting customer acquisition and engagement
Develop and implement experiential marketing concepts, booth engagement programs, demonstrations, and interactive experiences
Partner with Sales, Marketing, Product Management, and technical teams on event objectives, customer messaging, product launches, demonstrations, and engagement strategies
Coordinate with exhibit houses, production partners, and experiential vendors to execute booth designs, activations, and event experiences
Collaborate with the Event Manager on vendor planning, strategic decisions, and exhibit investments
Develop booth staff readiness programs, demo scripts, messaging guides, engagement playbooks, executive briefing materials, and training sessions
Lead product demonstrations and experiential activations with product and technical teams
Ensure consistent Shure brand standards, messaging, and customer experience principles across assigned events
Evaluate attendee engagement, booth effectiveness, customer feedback, and activation performance
Recommend improvements for future events and experiences

What you’ll need

Bachelor’s degree in communications or related field
Minimum 5 years of experience planning and executing events or tradeshow management
Strong experience with technical products or background in audio and networked IT components is a benefit
Superior project management skills with the ability to manage multiple projects and tasks with multiple teams simultaneously
Strong interpersonal skills with the ability to facilitate constructive discussion and challenge opposing viewpoints diplomatically
Proficiency with MS Office Suite
Knowledge of Salesforce and Pardot is a plus
Pro-active, self-motivated, and able to work in a fast-paced, deadline-driven environment
Ability to take initiative, work independently, and see projects through to successful completion
Currently authorized to work in the United States on a full-time basis
Shure will not sponsor applicants for work visas

Comp & perks