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Digital Engagement, Content Lead
Sierra Space. Own the strategy, governance, standards, and performance goals for Sierra Space's external digital channels .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in digital communications and marketing, with a strong focus on content strategy, brand management, and performance analytics. Proficient in managing corporate websites and social media channels while ensuring consistent brand expression and optimizing digital content.
Highest-signal resume keywords
Digital Content Strategy DevelopmentWebsite Content ManagementSEO and Accessibility ExpertiseStrong Writing and Editing SkillsProject Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Digital MarketingContent Management Systems (CMS)Search Engine Optimization (SEO)Basic HTML/CSSPhoto and Video EditingMotion GraphicsSocial Media ManagementDigital AnalyticsContent OptimizationMultimedia Content Creation
Soft Skills
Strong CommunicationProject ManagementIndependent WorkCreative Problem SolvingCollaboration
Tools & Technologies
Professional Photo Editing ToolsVideo Editing SoftwareSocial Media PlatformsAnalytics ToolsContent Management Systems
Industry Keywords
AerospaceDefenseSpace TechnologyDigital CommunicationsSocial MediaMultimediaCorporate NarrativeBrand ExpressionAudience EngagementDigital KPIs
About the role
Key responsibilities & impact- Own the strategy, governance, standards, and performance goals for Sierra Space's external digital channels
- Lead day-to-day management of the corporate website and social media channels
- Develop and manage an enterprise digital editorial calendar aligned with company priorities, milestones, events, campaigns, and announcements
- Translate Sierra Space's brand, corporate narrative, and marketing priorities into digital and visual experiences and campaigns
- Ensure consistent brand expression across web, social, multimedia, and other digital channels
- Write, edit, publish, and optimize web and social content
- Own website content management, including landing pages, SEO, accessibility, links, and content freshness
- Create platform-native graphics, short-form video, photography, and multimedia content
- Provide or coordinate professional photography and videography for company, executive, product, facility, and event needs
- Establish and track digital KPIs, including audience growth, reach, engagement, website performance, and campaign effectiveness
- Use analytics to improve channel and content performance
- Support executive digital presence and social media content in coordination with Strategic Communications
- Manage relevant digital, production, and creative vendors
Requirements
What you’ll need- 6+ years of relevant experience in digital communications, digital marketing, social media, multimedia, or related fields
- Demonstrated ownership of corporate websites/CMS and social media channels
- Strong writing and editing ability, particularly translating complex or technical subjects for different audiences
- Demonstrated experience developing digital content strategies and executing channel-specific campaigns
- Working proficiency with professional photo and video editing tools
- Strong project-management skills and ability to manage multiple deliverables independently
- Experience with SEO, website accessibility, CMS administration, and basic HTML/CSS (preferred)
- Experience with social listening, community management, and escalation of emerging reputational or operational concerns (preferred)
- Experience developing executive social media content (preferred)
- Experience with motion graphics or lightweight graphic design (preferred)
- Experience in aerospace, defense, space, or another complex technology sector (preferred)
- Applicant must be a U.S. Citizen, lawful permanent resident of the U.S., protected individual as defined by 8 U.S.C. 1324b(a)(3), or eligible to obtain the required authorizations from the U.S. Department of State or U.S. Department of Commerce
Benefits
Comp & perks- Medical, dental, and vision plans
- 401(k) with 150% match up to 6%
- Life insurance
- 3 weeks paid time off
- Personal and professional development opportunities
- Reasonable accommodations for applicants with disabilities