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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in mobile advertising and user acquisition strategies, with a strong focus on data-driven decision-making and client relationship management. Proficient in analyzing performance metrics and optimizing campaigns to exceed client KPIs.
Highest-signal resume keywords
Mobile Advertising ExperienceUser Acquisition Campaign ManagementCohort Analysis ExpertiseClient Relationship ManagementAnalytical Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Data AnalysisCampaign OptimizationPerformance Metrics (ROAS, CPM, IPM, CPI, CPA)Programmatic AdvertisingBusiness Development
Soft Skills
Excellent Communication SkillsStrong Problem-Solving MindsetHighly OrganizedProactive AttitudeAbility to Manage Multiple Tasks
Industry Keywords
Mobile App IndustryMedia BuyingClient Portfolio ManagementUser AcquisitionMobile Measurement Partners (MMPs)
About the role
Key responsibilities & impact- Build and manage strategic partnerships within the client portfolio
- Identify growth opportunities and execute strategies to achieve business goals
- Enable decision-making through data-driven strategies and actionable insights
- Translate complex data analysis into clear and simple language
- Introduce and promote new product features aligned with customers' business needs and growth stage
- Lead client meetings and regular business reviews
- Monitor user acquisition campaign performance
- Optimize campaigns against clients' KPIs and strive to exceed them
- Identify and drive business development initiatives to grow the client portfolio
- Represent Entravision and Smadex externally and promote the in-house mobile advertising solution
Requirements
What you’ll need- 3+ years of experience in mobile advertising
- Experience managing performance-based user acquisition campaigns through programmatic channels
- Excellent written and verbal communication skills in English
- Ability to build and maintain strong client relationships
- Strong analytical skills
- Deep understanding of cohort analysis and customer acquisition metrics (ROAS, CPM, IPM, CPI, and CPA)
- Strong understanding of the mobile app industry, including key players, media buying, sellers, suppliers, and MMPs
- Proactive, disciplined, and highly organized
- Ability to manage and prioritize multiple tasks simultaneously
- Positive attitude, passion for apps, and strong problem-solving mindset
- Legal right to work in Spain; visa sponsorship is not provided
Benefits
Comp & perks- Great compensation package
- Rooftop terrace, barbeque, and fully stocked fridge
- Work from home 2 days/week
- Private Health Insurance
- Access to LinkedIn Learning
- Meal vouchers - Tickets Restaurant monthly allowance
- Monthly gym allowance: Choose between DiR Gym and Wellhub
- Regular team-building events
- Fun and friendly work environment with talented marketers and engineers from over 40+ countries
