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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing client relationships and leading cross-functional teams to drive campaign performance through data analysis and strategic insights. Proficient in utilizing advanced Excel skills and understanding advertising performance metrics within a biddable auction environment.
Highest-signal resume keywords
Client Relationship ManagementData Analysis and InsightsDigital Media MarketingCross-Functional CollaborationAdvertising Performance Metrics
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Data AnalysisCampaign Performance EvaluationAdvanced ExcelKPI Measurement StrategiesDigital Campaign DevelopmentPerformance OptimizationBiddable Auction AdvertisingAd-Tech KnowledgeProgrammatic AdvertisingReal-Time Bidding
Soft Skills
Exceptional Communication SkillsOrganizational SkillsAttention to DetailAdaptabilityLeadership
Tools & Technologies
Snap's Self-Service PlatformAuction-Based Tools
Industry Keywords
Digital Media IndustryBrand MarketingPerformance MarketingClient Decision-MakersRFP Process
About the role
Key responsibilities & impact- Lead, manage, and proactively grow relationships with key clients and agency partners
- Lead product update discussions, educate brands and agencies on Snap’s products, and advise on best practices
- Help onboard new account managers and account specialists
- Partner with account executives and creative strategists throughout the RFP process to develop innovative digital campaigns on Snapchat
- Lead complex projects involving cross-functional collaboration
- Analyze campaign performance data and guide KPI-driven measurement strategies
- Identify performance trends, optimize campaigns, and recommend upsell opportunities
- Increase adoption and engagement of Snap’s self-service platform and auction-based tools
- Provide ongoing technical support and real-time analysis
- Develop case studies and support a test-and-learn agenda
- Work in Snap’s Sales team within the global Small and Medium Customers organization
Requirements
What you’ll need- BS/BA degree in business, communications, marketing, or another related area of study or equivalent years of experience
- 5+ years proven experience taking complex data and evaluating success metrics to create data stories that drive campaign performance, or 5+ years working with clients to understand brand strategy, product attributes, main competitors, and major business issues while performing in-depth data analysis
- Experience in the digital media industry with a focus on performance and brand marketing, ad-tech, programmatic in real-time bidding marketplaces, or a related field
- Advanced Excel skills
- Experience analyzing datasets and delivering actionable insights
- Deep understanding of advertising performance metrics
- Experience working effectively with cross-functional teams and all levels of management
- Deep understanding of media management within a biddable auction advertising environment
- Ability to educate advertisers and agencies
- Ability to work in a fast-paced environment and adapt to changes
- Ability to lead multiple projects with strong attention to detail
- Exceptional written and verbal communication skills
- Exceptional organizational and prioritization skills
- Pre-existing relationships with senior-level client decision-makers and brand marketers preferred
- Track record of delivering on quota and obtaining positive reviews preferred
- Passion for Snapchat as a user and solid knowledge of Snap’s ad products preferred
Benefits
Comp & perks- Paid parental leave
- Comprehensive medical coverage
- Emotional and mental health support programs
- Compensation packages that let you share in Snap’s long-term success
- Equity in the form of RSUs
- Sales incentive program