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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing customer relationships within the advertising ecosystem, with a strong focus on account growth, performance metrics, and campaign analysis. Proficient in developing tailored sales strategies and value propositions to enhance advertiser investment and engagement.
Highest-signal resume keywords
Customer Relationship ManagementAccount Growth StrategiesCampaign Performance AnalysisDigital Marketing KnowledgeStrong Communication Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
MarketingBrand AdvertisingMedia SalesMedia BuyingAgency Account ManagementQuantitative AnalysisSales Strategy DevelopmentPerformance Metrics ReportingCustomer OutreachProblem Solving
Soft Skills
Creative ThinkingCollaborationAdaptabilityIndependent WorkExcellent Communication
Tools & Technologies
Social Media PlatformsMobile AppsDigital Marketing ToolsSales Resources
Industry Keywords
Advertising EcosystemAuction EnvironmentOnline AdvertisingMarket IndicatorsCustomer Segmentation
About the role
Key responsibilities & impact- Own customer relationships throughout the advertising ecosystem and grow advertiser investment through consultation, nurturing, and support
- Activate and retain advertisers
- Initiate customer outreach using frequent outreach and tailored messaging to secure interest in Snap advertising and set up initial sales meetings
- Complete project-based work to improve processes, foster collaboration, and improve sales resources
- Define sales approaches for specific customer segments, develop work plans, and create customer value propositions
- Develop account growth and performance metrics and provide reporting to customers
- Analyze campaign performance statistics and recommend performance enhancements
- Articulate and update clients on Snap products and developments
- Identify key market indicators relating to the advertiser ecosystem and educate leadership and cross-functional partners on market and industry trends
- Research the broader ecosystem to identify future customers
Requirements
What you’ll need- BA/BS degree or equivalent years of experience
- 3+ years experience in marketing, brand advertising, media sales, media buying, agency account management, and/or online advertising
- Knowledge of social media, auction environment, mobile apps, and digital and mobile marketing
- Ability to perform well in a highly dynamic, rapidly changing environment
- Strong problem solving and quantitative analytical skills
- Excellent written and oral communication skills
- Ability to work independently as well as collaboratively within a team environment
- Ability to travel as needed
- Proven ability to work in a fast paced sales environment
- Creative, outside-the-box thinker, and strategist
- Passion for Snap and marketing
Benefits
Comp & perks- Paid parental leave
- Comprehensive medical coverage
- Emotional and mental health support programs
- Compensation packages that let you share in Snap’s long-term success
- Sales incentive program
- Equity in the form of RSUs
- Default Together approach with in-office work 4+ days per week