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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in building and integrating automation systems, leveraging data platforms like CRM and BigQuery, and applying knowledge of digital advertising to enhance campaign performance. Proven ability to mentor teams, communicate effectively with stakeholders, and drive measurable business impact through innovative project execution.
Highest-signal resume keywords
Automation System DesignPython ProgrammingSQL ProficiencyDigital Advertising KnowledgeCRM Integration
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Automation System DesignPython ProgrammingSQL ProficiencyProduction Application DevelopmentData IntegrationPersonalization Workflow DevelopmentCampaign OptimizationBidding StrategyPerformance MeasurementModel Lifecycle Management
Soft Skills
MentoringCollaborationCommunication
Tools & Technologies
BigQueryCRMAds APIsGCPClaudeCursorGoogle ADK
Industry Keywords
Digital AdvertisingGTM ContextBehavioral DataContextual DataPerformance Data
Tech Stack
Tools & technologiesBigQueryGoogle Cloud PlatformPythonSQL
About the role
Key responsibilities & impact- Own specific segments or workflows within the full-funnel strategy for long-tail advertisers
- Conceptualize, spearhead, and ship end-to-end projects
- Build systems integrating CRM, BigQuery, Ads APIs, and other data platforms
- Build personalization workflows for product recommendations, optimizations, and advertiser triggers
- Develop multi-channel outreach across in-product, email, and partner surfaces
- Combine behavioral, contextual, and performance data for personalization, targeting, and decisioning
- Automate manual work, build reusable tools and APIs, and accelerate decision-making
- Identify efficiencies and links across initiatives and prioritize tradeoffs
- Collaborate with Sales, Revenue/Advertiser Growth, Business Intelligence, Finance, Product, and Engineering
- Mentor peers and contribute to team standards, best practices, and culture
- Communicate progress, tradeoffs, and outcomes to leadership and stakeholders
Requirements
What you’ll need- BS/BA degree in Analytics, Computer Science, or related field, or equivalent experience
- 8+ years experience in designing and deploying automation systems, preferably in a GTM context
- Experience building and shipping production applications or working prototypes
- Experience with Python, SQL, or equivalent tools and technologies
- Experience operating in high-growth, fast-paced environments
- Understanding of digital advertising, including campaign setup, bidding, optimization, measurement, and the advertiser journey from acquisition through retention
- Hands-on experience building systems integrated with CRM, BigQuery, GCP, and Ads APIs
- Knowledge of LLMs, RAG architectures, prompt engineering, eval frameworks, and model lifecycle management
- Experience with development tools such as Claude, Cursor, and Google ADK
- Track record of building and shipping systems that drove measurable business impact
Benefits
Comp & perks- Paid parental leave
- Comprehensive medical coverage
- Emotional and mental health support programs
- Compensation packages that let employees share in Snap’s long-term success
- Equity in the form of RSUs