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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in leading strategic partnerships and business development within the MarTech and Advertising Technology sectors, with a strong focus on contract negotiation, project management, and cross-functional collaboration. Proven ability to engage with C-level executives and drive revenue growth through effective communication and problem-solving skills.
Highest-signal resume keywords
Business DevelopmentPartnership ManagementContract NegotiationMarTech ExpertiseCross-Functional Collaboration
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Business StrategyProduct MarketingProject ManagementAd-Effectiveness MeasurementData ManagementQuantitative AnalysisPerformance AdvertisingProblem SolvingVendor EvaluationOKR Management
Soft Skills
Effective CommunicationInfluencing LeadershipAutonomous WorkProblem AnalysisCollaboration
Certifications & Qualifications
MBA or Advanced Degree
Industry Keywords
Advertising TechnologyMarTechData ManagementOnline AdvertisingBranding
About the role
Key responsibilities & impact- Lead the largest and most strategic audience, signals and identity partnerships
- Engage directly with executives at external organizations to establish and support partnerships
- Establish and lead partnership opportunities from vetting and proof-of-concept testing through contract negotiation, operationalization, and scaled go-to-market execution
- Develop C-level relationships and use insights to grow partner business and support strategic priorities
- Own and manage vendor intake and evaluation processes
- Lead contract negotiation and complete deal execution
- Anticipate and resolve business, technical, and integration issues
- Serve as an internal advocate for partnerships
- Influence cross-functional leadership to align goals and achieve company strategy
- Work toward bi-annual OKRs including advertiser and revenue growth, adoption of new technology solutions, and solution adoption
- Collaborate cross-functionally with Ad Product and Engineering teams
Requirements
What you’ll need- Bachelor’s degree or equivalent years of experience
- 10+ years of experience in business development, business strategy, product marketing, product management, or partnerships
- Deep experience in MarTech, Data Management and/or Advertising Technology
- Experience defining, developing and leading projects across multiple cross-functional teams
- Expert knowledge of online advertising, branding, performance advertising and ad-effectiveness measurement techniques
- Ability to communicate effectively with senior and executive stakeholders internally and externally
- Experience prioritizing and managing multiple projects simultaneously in a fast-paced environment
- Problem solving and analysis experience solving business problems individually or in a group setting
- Ability to work independently and autonomously in an ambiguous environment and escalate problem areas as needed
- MBA or advanced degree in related field (preferred)
- Quantitative/analytical experience working in data or statistics (preferred)
- Experience working as part of an international team (preferred)
- Strong product acumen (preferred)
Benefits
Comp & perks- Paid parental leave
- Comprehensive medical coverage
- Emotional and mental health support programs
- Compensation packages with equity in the form of RSUs
- Opportunity to share in Snap’s long-term success