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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing client relationships and leading cross-functional teams to drive campaign performance through data analysis and strategic insights. Proficient in utilizing advanced Excel skills and understanding advertising performance metrics within a biddable auction environment.
Highest-signal resume keywords
Client Relationship ManagementData Analysis and InsightsDigital Media ExperienceCross-Functional CollaborationCampaign Performance Optimization
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Data AnalysisCampaign Performance MetricsAdvanced ExcelDigital MarketingProgrammatic AdvertisingBiddable Auction AdvertisingKPI Measurement StrategiesPerformance OptimizationTechnical SupportCase Study Development
Soft Skills
Exceptional Communication SkillsOrganizational SkillsAttention to DetailAdaptabilityProject Management
Tools & Technologies
Snap's Self-Service PlatformAuction-Based Tools
Industry Keywords
Digital Media IndustryBrand MarketingAd-TechReal-Time BiddingPerformance Marketing
About the role
Key responsibilities & impact- Lead, manage, and proactively grow relationships with key clients and agency partners
- Lead product update discussions and educate brands and agencies on Snap’s products and best practices
- Onboard new account managers and account specialists
- Partner with account executives and creative strategists throughout the RFP process to develop innovative digital campaigns on Snapchat
- Lead complex projects involving cross-functional collaboration
- Analyze campaign performance data and guide KPI-driven measurement strategies
- Identify performance trends, optimize campaigns, and recommend upsell opportunities
- Increase adoption and engagement of Snap’s self-service platform and auction-based tools
- Provide ongoing technical support and real-time analysis
- Develop case studies supporting a test-and-learn agenda
Requirements
What you’ll need- BS/BA degree in business, communications, marketing, or another related area of study or equivalent years of experience
- 5+ years proven experience taking complex data and evaluating success metrics to create data stories that drive campaign performance, or 5+ years working with clients to understand brand strategy, product attributes, main competitors, and major business issues while performing in-depth data analysis
- Experience in the digital media industry with a focus on performance and brand marketing, ad-tech, programmatic in real-time bidding marketplaces, or a related field
- Advanced Excel skills
- Experience analyzing datasets and delivering actionable insights
- Deep understanding of advertising performance metrics
- Experience working effectively with cross-functional teams and all levels of management
- Deep understanding of media management within a biddable auction advertising environment
- Ability to educate advertisers and agencies
- Ability to work in a fast-paced environment and adapt to changes
- Ability to lead multiple projects with strong attention to detail
- Exceptional written and verbal communication skills
- Exceptional organizational and prioritization skills
Benefits
Comp & perks- Paid parental leave
- Comprehensive medical coverage
- Emotional and mental health support programs
- Compensation packages that let you share in Snap’s long-term success
- Sales incentive program
- Equity in the form of RSUs
- Default Together approach with office-based collaboration