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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in defining strategic vision and roadmaps for Advanced Ads Measurement, with a strong understanding of the measurement ecosystem, privacy landscapes, and the ability to communicate complex concepts effectively across teams and stakeholders.
Highest-signal resume keywords
8+ Years Experience In Product DevelopmentKnowledge Of Causal Inference And Experimental DesignExperience With Brand Safety And Suitability FrameworksAbility To Formulate Multi-Year StrategyAdvanced Degree In Statistics Or Related Field
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Strategic ThinkingCausal InferenceExperimental DesignMeasurement Ecosystem KnowledgeBrand Safety FrameworksPrivacy-Enhancing TechnologiesProduct Strategy DevelopmentRoadmap PlanningStatistical Concepts CommunicationCustomer-Impacting Project Delivery
Soft Skills
Influencing Without AuthorityBuilding Alignment Across TeamsNavigating Competing Priorities
Industry Keywords
Advanced Ads MeasurementMTAMMMGARM StandardsThird-Party VerificationContextual ControlsInventory ControlsAdvertising TechnologyData PartnershipsExternal Measurement Partners
About the role
Key responsibilities & impact- Define the long-term vision, strategy, and roadmap for Snap’s Advanced Ads Measurement suite
- Develop a perspective on the evolving measurement landscape, including privacy, signals, and industry standards
- Translate measurement insights into strategic bets and investment priorities
- Align Engineering, Data Science, Marketing Science, Sales, Partnerships, and Product Marketing teams around a shared measurement strategy
- Build relationships with external measurement partners, agencies, and industry bodies
- Identify opportunities and headwinds by meeting customers, attending industry events, and monitoring industry forums
- Drive development and execution of products that help advertisers understand the value of advertising on Snap
- Own growth and adoption of the measurement suite
Requirements
What you’ll need- BS/BA degree or equivalent years of experience
- 8+ years of experience building and shipping products at a consumer or advertising technology company
- Strong strategic thinking and ability to form a differentiated perspective on the future of ads measurement
- Knowledge of causal inference and experimental design
- Knowledge of the broad measurement ecosystem, including MTA, MMM, and geo-based methods
- Experience with brand safety and suitability frameworks, including GARM standards, third-party verification partners, contextual and inventory controls
- Understanding of privacy and signals landscapes and privacy-enhancing technologies
- Ability to communicate technical and statistical concepts to cross-functional partners, senior leaders, and external stakeholders
- Ability to formulate multi-year strategy, plan roadmaps, and deliver customer-impacting projects
- Ability to build alignment across Ads Delivery, Signals, Attribution, Targeting, Ranking, and Trust & Safety teams
- Ability to influence without authority and navigate competing priorities
- Advanced degree in Statistics or related quantitative field, or equivalent expertise gained through direct experience in Advanced Ads Measurement (preferred)
- Experience setting product strategy in ads measurement, privacy, or data partnerships (preferred)
- Track record of building alignment with external partners or industry coalitions (preferred)
Benefits
Comp & perks- Paid parental leave
- Comprehensive medical coverage
- Emotional and mental health support programs
- Compensation packages that let you share in Snap’s long-term success
- Equity in the form of RSUs
- In-person office collaboration under Snap’s “default together” approach