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Junior Marketing Analyst – Customer Marketing
SoftExpert - Software for Excellence. Execute customer relationship, expansion, and cross-selling campaigns .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in executing customer relationship initiatives, managing CRM data, and creating marketing materials. Proficient in using HubSpot, StreamYard, Canva, and Figma to enhance customer engagement and support event organization.
Highest-signal resume keywords
HubSpot Email CreationCRM Data ManagementStreamYard Event ManagementCanva Marketing Material DesignFigma Asset Development
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Customer Relationship ManagementEmail MarketingLanding Page CreationSegmentationData ImportEvent OrganizationWebinar ExecutionMarketing Material Development
Soft Skills
CollaborationCommunication
Tools & Technologies
HubSpotStreamYardCanvaFigma
Industry Keywords
MarketingAdvertisingCommunicationsBilingual (Spanish/English)
About the role
Key responsibilities & impact- Execute customer relationship, expansion, and cross-selling campaigns
- Create and configure landing pages, emails, segmentation, and automations in HubSpot
- Manage and update contacts and opportunities in the CRM, including data import and organization
- Support the organization and execution of webinars and in-person and online events, including operation in StreamYard
- Create and update sales materials, presentations, onboarding content, and communications for customers and partners
- Develop Marketing assets and materials using Canva and Figma
- Manage participant lists and post-event activities, consolidating and updating information in the CRM
- Support business teams with Marketing and customer and partner relationship initiatives
Requirements
What you’ll need- Hands-on experience with HubSpot, particularly in creating emails, landing pages, segmentation, and automations
- Experience using a CRM to organize, update, and import contacts
- Knowledge of and experience with StreamYard for conducting online events
- Knowledge of Canva and Figma for creating and editing Marketing materials
- Availability to work in a hybrid model: remotely on Mondays and Fridays, and onsite on Tuesdays, Wednesdays, and Thursdays
- Completed or ongoing bachelor's degree in Marketing, Advertising, or Communications
- Knowledge of Spanish and/or English
- Experience organizing events and webinars
Benefits
Comp & perks- Unimed Health Insurance: No monthly premium for the employee and only 30% copay
- Annual Profit-Sharing Bonus: We recognize and value your efforts with a special annual profit-sharing bonus
- Meal or Food Allowance: R$950.00 benefit
- Education Assistance: Scholarships for language courses, undergraduate or graduate programs, and specializations, with monthly reimbursement of up to 70%
- TotalPass: Access to a nationwide network of gyms, psychologists, and nutritionists in Brazil at an exclusive discount
- Dental Plan: Three comprehensive plan options available throughout Brazil
- Referral Bonus: Rewards credited to your Flash benefits card
- Free Online Courses
- Internal and External Training
- Pharmacy Discount Program
- Life Insurance
- Pet Benefits Program