Senior Media Strategist, Tech PR

SourceCode Communications

. Build multi-layered, long-term media, thought leadership, and influencer campaign strategies aligned with client business goals .

Posted 11/3/2026full-timeNew York City • New York • United StatesSenior💰 $98,000 - $115,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in media relations, narrative strategy, and account management, with a strong ability to develop and execute impactful media campaigns. Proven skills in client counseling, budget management, and team leadership are essential for success in this role.

Highest-signal resume keywords

Media RelationsNarrative StrategyClient CounselingBudget ManagementTeam Leadership

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Press Material CreationStrategic Pitch DevelopmentMedia MonitoringData AnalysisAccount Operations Management

Soft Skills

Problem SolvingCreative StorytellingCommunication SkillsMentoringCollaboration

Tools & Technologies

Agency ToolsRipplingSlack

Industry Keywords

Public RelationsMedia LandscapeTech MediaBusiness MediaTrade Publications

About the role

Key responsibilities & impact

Build multi-layered, long-term media, thought leadership, and influencer campaign strategies aligned with client business goals
Lead creation of high-profile press materials, strategic pitches, and thought leadership platforms
Review and approve media content from junior team members and provide editorial feedback
Identify and leverage cross-client opportunities for trend-driven media moments
Build media relationships across top-tier business, technology, and trade publications
Pitch complex technology stories to top-tier media and secure impactful coverage
Monitor trade publications and lead rapid-response commentary opportunities
Analyze open data and extract themes to shape client media strategies
Track media data and account performance, optimizing pitching approaches in real time
Oversee daily media monitoring and competitor sweeps, sharing trends via Slack
Serve as client-facing media lead and counsel clients on press opportunities, reputational risks, and media landscape nuances
Provide data-backed advice and align client expectations with media realities
Manage media deliverables to maintain client satisfaction survey scores above 80%
Train and mentor junior team members on pitching, phone/email etiquette, and reporter research
Line manage and coach up to 2 direct reports using Rippling
Keep account teams aligned and motivated to meet deadlines and exceed KPIs
Manage media budgets and client Scopes of Work
Identify organic account growth and upselling opportunities
Develop and manage media project timelines using agency tools

Requirements

What you’ll need

5–8 years of progressive public relations agency experience, with a heavy emphasis on media relations, narrative strategy, and running account teams
Accountable, people-first, highly disciplined, bold, ambitious, curious, and imaginative professional
Natural problem solver balancing creative storytelling with tactical, data-driven thinking
Deep, demonstrable knowledge of the tech and business media landscape
Proven track record of securing high-profile tier-one coverage
Proven capability to manage complex materials, take loose executive direction, and independently translate it into a bulletproof client media plan
Strong understanding of account operations, budget tracking, resource allocation, and team utilization constraints
Exceptional written, verbal, and presentation skills
Maturity and confidence to serve as an indispensable day-to-day counselor to clients

Benefits

Comp & perks

Robust benefits program
Unlimited vacation with PTO minimums
401k with company match
Monthly mental health stipend
2 ‘NOPE’ days/year
Quarterly wellness challenges
Profit-sharing program
Workplace flexibility
Professional learning and development allotment
6-month paid parental leave
Transit benefits
Paid volunteer and professional development days
Hybrid work schedule for NYC-based employees
Remote work option for candidates residing anywhere within the East Coast