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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in building and executing data-driven social media strategies that enhance brand presence and engagement. Proficient in managing social media calendars and creating shareable content that aligns with company goals and voice.
Highest-signal resume keywords
Social Media StrategyB2B SaaS ExperienceContent CreationSocial Media AnalyticsBrand Voice Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Social Media ManagementContent WritingStrategic PlanningOperational ExecutionEngagement Tracking
Soft Skills
Relationship BuildingAdaptabilityCollaboration
Tools & Technologies
Sprout SocialHootsuiteNative Platform Analytics
Industry Keywords
Legal TechOrganic ReachEngagement MetricsContent SpreadSocial Media Calendar
About the role
Key responsibilities & impact- Build Spellbook's social presence, including voice, calendar, and strategy
- Own the social media calendar across all platforms from ideation through scheduling and publishing
- Balance day-to-day content with long-term strategy tied to company milestones, product launches, and pipeline goals
- Monitor and respond to comments, mentions, and direct messages
- Build relationships with the legal tech community, customers, creators, and journalists
- Define and protect Spellbook's voice and visual identity across social channels
- Collaborate with Marketing, Product, and executives to turn company news, product launches, and thought leadership into shareable content
- Ghostwrite and provide editorial support for executive posts
- Build a data-driven social strategy based on reach, engagement, trends, cultural moments, and platform mechanics
- Track reach, engagement, follower growth, and share of voice; use results to improve strategy
- Perform other responsibilities as required
Requirements
What you’ll need- Track record of growing a brand's organic social reach and engagement with specific numbers and outcomes
- Experience running social media for a B2B SaaS company
- Ability to own a social calendar end-to-end, from quarterly strategy to writing captions and publishing
- Strategic planning and operational execution skills
- Proven understanding of what makes content spread
- Strong writing skills and ability to adapt tone across platforms while maintaining a consistent brand voice
- Comfort with social management and analytics tools such as Sprout Social, Hootsuite, or native platform analytics
- Must be legally able to work and reside in Canada or the United States at the time of application
Benefits
Comp & perks- Flexible work environment with autonomy and accountability
- Company-paid group benefits for you and your family
- $1,000 towards mental health support
- Holiday closure
- Generous time off policies
- Monthly paid meals
- Annual wellness allowance
- Parental leave top-ups
- Competitive stock option grants