Senior AdTech, Digital Marketing

SSC HR Solutions

. Own audience activation across digital and omnichannel, including how audiences are packaged and made usable by advertisers and how performance is measured back into the data model .

Posted 9/18/2026full-timeRemote • EgyptSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in audience activation and digital marketing, with a strong focus on data monetization, privacy-preserving audience matching, and the orchestration of omnichannel campaigns. Proficient in managing attribution and performance measurement across digital platforms.

Highest-signal resume keywords

Audience ActivationDigital Marketing ExperienceDSP Or SSP ExperienceData MonetizationConsent And Identity Knowledge

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Campaign ManagementAttribution ManagementAudience SyncsTest And Control DesignIncrementality Measurement

Tools & Technologies

OpenRTB MechanicsIAB Tech Lab Audience TaxonomyCRM Integration

Industry Keywords

First-Party DataPrivacy-Preserving Audience MatchingData CollaborationThird-Party Identifiers

About the role

Key responsibilities & impact

Own audience activation across digital and omnichannel, including how audiences are packaged and made usable by advertisers and how performance is measured back into the data model
Apply digital marketing, adtech, or audience activation experience on the brand, agency, publisher, or platform side
Run campaigns hands-on across major digital and audience platforms, including custom and matched audience uploads
Activate first-party data through onboarding, audience syncs, identifiers, and match rate economics
Orchestrate omnichannel campaigns by coordinating digital with CRM and direct channels
Manage attribution, test and control design, and incrementality

Requirements

What you’ll need

Working knowledge of consent, identity, and the shift away from third-party identifiers
DSP or SSP hands-on experience and OpenRTB mechanics
IAB Tech Lab audience taxonomy and seller-defined audiences
Data monetization or audience selling
Data collaboration and privacy-preserving audience matching