Channel Marketing Manager, AVP

State Street

. Build and grow the State Street Investment Management business in North America .

Posted 10/16/2026full-timeUnited StatesLead💰 $80,000 - $140,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in developing and executing integrated marketing programs and campaigns that drive commercial success in the investment management sector. Strong ability to collaborate with stakeholders, manage marketing budgets, and optimize client experiences through strategic thinking and effective communication.

Highest-signal resume keywords

Integrated Marketing ProgramsFinancial Services MarketingProject ManagementStakeholder EngagementMarketing Technology

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Marketing StrategyProduct PositioningCampaign DevelopmentClient Experience OptimizationDigital MarketingContent MarketingMeasurement and AnalyticsBrand ManagementAdvertisingEvent Marketing

Soft Skills

Verbal CommunicationWritten CommunicationInterpersonal SkillsRelationship BuildingStrategic Thinking

Certifications & Qualifications

Bachelor’s Degree in Marketing or Communications

Industry Keywords

Investment ManagementMarketing LeadershipSales ManagementDistribution SegmentsCompetitive Landscape

About the role

Key responsibilities & impact

Build and grow the State Street Investment Management business in North America
Deliver integrated channel and product campaigns that lead to commercial success
Create and drive client-relevant, scalable, and repeatable integrated marketing programs and deliverables
Partner with internal and external stakeholders on business objectives, client concerns, and sales goals
Develop and enhance product materials, product positioning, capabilities messaging, web experience, and segmented communications
Build cohesive and integrated marketing plans across digital, social, content, measurement, brand and advertising, and events
Partner with the PR team to build earned-media assets
Drive, measure, and optimize the client experience for key investment solutions
Raise ideas for marketing programs and best practices
Maintain understanding of distribution segments, support needs, and competitive landscape
Communicate project status, obstacles, deliverables, and progression
Provide marketing leadership and Sales management with regular reporting metrics
Manage marketing budgets against marketing plans

Requirements

What you’ll need

Bachelor’s degree, preferably with a major in marketing or communications
Ten or more years of relevant marketing experience
Previous financial services or product marketing experience preferred
Familiarity with investment concepts
Strong understanding of marketing technology
Strong verbal and written communication and interpersonal skills
Ability to confidently interact with and influence stakeholders across the firm
Excellent relationship-building and management skills
Ability to influence and collaborate to drive results
Strategic thinking and creativity
Strong project management skills
Ability to multitask and prioritize

Benefits

Comp & perks

Retirement savings plan (401K) with company match
Basic life insurance
Medical insurance
Dental insurance
Vision insurance
Long-term disability insurance
Optional additional insurance coverages
Paid vacation
Paid sick leave
Short-term disability
Family care leave/responsibilities support
Employee Assistance Program
Incentive compensation, including eligibility for annual performance-based awards
Certain tax-advantaged savings plans
Inclusive development opportunities
Flexible work-life support
Paid volunteer days
Employee networks