Senior Associate, Marketing Strategy Analysis and Measurement

State Street

. Contribute to the full data analysis and research lifecycle, from project scoping and design through data collection, analysis, synthesis, and delivery of actionable recommendations .

Posted 9/17/2026full-timeHyderabad • IndiaSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in data analysis, research methodologies, and strategic insights generation, with a strong focus on marketing and financial services. Proficient in utilizing modern research tools and analytical techniques to deliver actionable recommendations and insights.

Highest-signal resume keywords

Data AnalysisMarket ResearchStrategic Insights GenerationExecutive-Level CommunicationFinancial Services Marketing

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Data CollectionData SynthesisSurvey DesignData VisualizationHypothesis DevelopmentBenchmarkingTriangulationMarket SegmentationCompetitive AnalysisStatistical Analysis

Soft Skills

Project StructuringStoryboardingStakeholder PartnershipAdaptabilityTime Management

Tools & Technologies

ExcelPower BISQLPythonFactivaIgnitesFundFireD&BHoovers/OneSourceGenAI

Certifications & Qualifications

Master’s DegreeMBACFA

Industry Keywords

B2B MarketingConsumer BehaviorFinancial ResearchConsultingMarketing Strategy

Tech Stack

Tools & technologies

PythonSQL

About the role

Key responsibilities & impact

Contribute to the full data analysis and research lifecycle, from project scoping and design through data collection, analysis, synthesis, and delivery of actionable recommendations
Independently structure projects, develop hypotheses, and gather data from business research, primary survey studies, channel intelligence, and internal client datasets
Generate strategic and tactical insights on industry developments, market segments, competitors, and client needs
Partner with stakeholders across Marketing, Product, Business, and Thought Leadership
Conduct benchmarking and best-practice reviews of marketing strategy, messaging, positioning, and competitive frameworks
Analyze emerging trends, thematic deep dives, and market shifts
Perform primary survey design and analytics, insight reporting, and triangulation across studies and data sources
Develop strategic account insights on priority accounts, engagement patterns, and need/preference dynamics to guide ABM strategy
Use modern research tools, analytical techniques, and data visualization methods to present clear and compelling insights

Requirements

What you’ll need

Master’s degree in business, MBA, CFA, Marketing, Consumer Behavior, or Statistics, with a strong record of achievement
5+ years of experience in marketing, business, or financial research, consulting, financial services marketing, or strategy teams
Ability to triangulate data from publicly available sources, proprietary surveys, and internal systems into concise, actionable narratives
Strong storyboarding and executive-level communication skills
Fluency with desk-research sources such as Factiva, Ignites, FundFire, D&B, and Hoovers/OneSource
Comfort with Excel and Power BI; SQL/Python is a plus
GenAI fluency, including prompt quality, verification and citation discipline, and bias awareness
Familiarity with financial services and B2B marketing
Ability to manage shifting priorities and tight deadlines

Benefits

Comp & perks

Inclusive development opportunities
Flexible work-life support
Paid volunteer days
Vibrant employee networks