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AI CRM & Retention Automation Lead
Stay Group. Own the design, build, and scaling of a production-level AI-driven CRM system for player retention .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in designing and implementing AI-driven CRM systems, focusing on automation, data integration, and customer retention strategies. Proficient in leveraging marketing automation platforms and customer data tools to optimize campaign performance and enhance player engagement.
Highest-signal resume keywords
AI-Driven CRM System DesignCustomer.io ExperienceData Flow ArchitectureChurn Prediction ModelsAutomation Systems Ownership
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
AI AnalysisChurn ModelsRecommendation LogicData IntegrationSegmentation AutomationCampaign CreationAnalytics LoopsLTV ModelsLangChainLLM APIs
Soft Skills
Systems ThinkingAnalytical Skills
Tools & Technologies
Customer.ioBigQuerySnowflakeDbtAirflowN8nMakeOptimoveBrazeIterable
Industry Keywords
IGamingFintechE-CommerceSubscriptionMarketplace
Tech Stack
Tools & technologiesAirflowBigQuery
About the role
Key responsibilities & impact- Own the design, build, and scaling of a production-level AI-driven CRM system for player retention
- Audit the current CRM setup, Customer.io usage, data flows, segmentation, churn models, and integrations
- Deliver a target architecture
- Launch an MVP flow from player data and churn prediction through AI analysis, offer recommendation, Customer.io campaign, and human approval
- Automate segmentation, timing, offer selection, campaign creation, and basic analytics
- Put an AI optimization loop into production from campaign results through analysis, learning, and new recommendations
- Prepare the foundation for VIP/PAM AI
- Shift CRM operations from manual campaign building to AI-supervised personalization
- Enable the CRM Manager to review recommendations, approve campaigns, and own GEO results
- Report directly to the CRO
Requirements
What you’ll need- Proven experience building or owning production automation systems connecting data, models, and marketing tools
- Hands-on experience with at least one major CRM/marketing automation platform; Customer.io strongly preferred, with Optimove, Braze, or Iterable relevant
- Practical experience with customer data platforms, data warehouses such as BigQuery or Snowflake, and orchestration tools such as dbt, Airflow, n8n, Make, or similar
- Ability to design and implement AI-driven flows including churn, LTV, and next-best-action models, recommendation logic, LangChain/LangGraph, or direct LLM APIs such as Claude and OpenAI
- Strong systems thinking and ability to describe and build architecture, data flows, agents, integrations, approval layers, and analytics loops
- Background in iGaming, fintech, e-commerce, subscription, or marketplace businesses with high-volume customer data is a plus
- Senior / Lead level ownership of architecture, roadmap, implementation, integrations, AI agents, automation, analytics, documentation, and scaling
- Completion of a technical assignment designing an AI-driven CRM system for 1M players
Benefits
Comp & perks- Work from anywhere in the world with remote options
- Flexible working hours
- Corporate English speaking club with regular practice and expert guidance
- Friendly corporate culture focused on connection and innovation
- Career advancement opportunities in a rapidly expanding marketing company