CRM Retention Specialist

Stay Group

. Launch player communications according to the approved Promo Plan .

Posted 10/15/2026full-timeRemote • UkraineJuniorMid-Level💰 $1,500 - $2,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in managing and configuring CRM campaigns across various communication channels, with a strong focus on player lifecycle management and performance metrics. Proficient in coordinating with content and design teams while ensuring quality assurance and adherence to deadlines.

Highest-signal resume keywords

CRM Platform ExperienceCampaign Performance MonitoringTriggered Communications ConfigurationPlayer Lifecycle UnderstandingBasic HTML Knowledge

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Campaign ManagementAutomated Campaign ConfigurationQuality AssuranceEmail MarketingPerformance Metrics AnalysisBonus ConfigurationTask ManagementRetention StrategiesReactivation CampaignsContent Coordination

Soft Skills

Attention to DetailTime ManagementPrioritization

Tools & Technologies

Customer.ioBrazeOptimoveSmarticoJiraClickUp

Industry Keywords

IGamingPlayer CommunicationsOnboardingRetentionWin-Back Campaigns

About the role

Key responsibilities & impact

Launch player communications according to the approved Promo Plan
Set up and manage campaigns across Email, Push, In-App, Inbox, and other available communication channels
Configure automated campaigns, triggered communications, and player communication journeys
Set up transactional communications
Configure bonuses independently based on predefined terms and conditions, including free spins, deposit bonuses, and wagering requirements
Coordinate copywriting requests with the Content Team and design requests with the Design Team
Create, manage, and update tasks in the Task Manager, ensuring accurate statuses and adherence to deadlines
Perform basic quality assurance checks before campaign launches to ensure correct content, settings, targeting, and bonus conditions
Monitor campaign performance metrics, including open rates, CTR, conversions, and deposits
Support retention and reactivation activities throughout the player lifecycle, including onboarding, retention, and win-back campaigns
Maintain accurate campaign configurations and follow established CRM processes

Requirements

What you’ll need

2+ years of experience as a CRM Specialist, Retention Specialist, or in a similar role, preferably in iGaming
Hands-on experience with CRM platforms such as Customer.io, Braze, Optimove, Smartico, or similar tools
Experience launching communications across Email, Push, In-App, Inbox, or other CRM channels
Practical experience configuring triggered communications and automated campaign journeys
Understanding of the player lifecycle, including onboarding, retention, reactivation, and win-back
Experience configuring bonuses based on predefined conditions, including free spins, deposit bonuses, and wagering requirements
Basic HTML knowledge for editing email templates and experience with block-based email builders
Understanding of campaign performance metrics, including open rates, CTR, conversions, and deposits
Strong attention to detail and experience performing QA before campaign launches
Experience working with task management tools such as Jira, ClickUp, or similar platforms
Ability to manage multiple tasks, prioritize workload, and meet deadlines

Benefits

Comp & perks

Freedom to choose where to work: work from anywhere in the world with the freedom of remote options.
Flexibility: enjoy flexible working hours that let you balance your personal and professional life while staying focused on delivering great results.
Corporate English speaking club: improve your English proficiency with regular practice and expert guidance.
A Culture That Cares: thrive in a friendly environment where a strong corporate culture builds connections, drives innovation, and makes you feel truly valued.
Accelerate Your Growth: seize career advancement opportunities in a rapidly expanding marketing company. As the company scales, so will your professional journey.