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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in SEO strategies, including keyword research, content creation, and technical SEO management. Proficient in utilizing AI tools for content production and optimization while ensuring local accuracy and brand voice.
Highest-signal resume keywords
SEO Strategy DevelopmentAI Content ProductionGoogle Search Console (GSC)Google Analytics 4 (GA4)Technical SEO Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Keyword ResearchContent CreationEditing SkillsProgrammatic SEOSQLLooker StudioScreaming FrogSitebulbAhrefsSemrush
Soft Skills
Excellent Written English
Tools & Technologies
Google Business ProfileGA4GSCStaydOSClaudeCursor
Industry Keywords
STRHospitality SEOTravel SEOReal Estate SEOLocal Search Management
Tech Stack
Tools & technologiesSQL
About the role
Key responsibilities & impact- Conduct keyword research and develop topic clusters
- Create briefs and drafts, publish and refresh content across 8+ brand sites
- Produce destination guides, neighborhood pages, owner-acquisition pages, FAQs and comparison pages
- Build AI workflows using Claude, Cursor, custom prompts, templates and programmatic pages
- Edit and fact-check AI-generated content for brand voice, local accuracy and E-E-A-T
- Manage on-page and technical SEO basics, including titles, meta descriptions, internal linking, schema, indexation, Core Web Vitals flags and redirects
- Partner with developers on larger technical SEO initiatives
- Manage local search through Google Business Profile, citations and local links
- Improve AI search visibility in AI Overviews, ChatGPT and Perplexity
- Track rankings, sessions, owner leads and bookings in GSC, GA4 and StaydOS
- Develop an SEO playbook for onboarding additional brands
- Report to the CMO and collaborate with development, brand teams and marketing
Requirements
What you’ll need- Hands-on experience growing organic traffic and conversions, with before-and-after numbers
- Daily experience using AI to produce content
- Strong editing skills and ability to make AI drafts sound local, specific and accurate
- Experience with Google Search Console (GSC)
- Experience with Google Analytics 4 (GA4)
- Experience with Screaming Frog or Sitebulb
- Experience with Ahrefs, Semrush or DataForSEO
- Excellent written English
- Ability to overlap with U.S. Mountain Time mornings preferred
- STR, hospitality, travel or real estate SEO experience is a plus
- Programmatic SEO, multi-location sites, SQL, Looker Studio or reporting scripts are a plus
Benefits
Comp & perks- Remote work
- Flexible schedule with overlap with U.S. Mountain Time mornings preferred
- Opportunity to work across 8+ brand sites and shared marketing systems
- AI production tools, workflows, templates and custom prompts
- Accommodation and alternative screening options available upon request
- Ability to retry the voice recording as many times as needed
- No cover letter required
- No portal account required
