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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in social media strategy, content creation, and event coordination across multiple platforms. Proficient in utilizing AI tools for creative production and managing brand campaigns in the real estate sector.
Highest-signal resume keywords
Social Media StrategyShort-Form Video EditingEvent CoordinationAI Tools ProficiencyReal Estate Marketing Experience
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Content CreationVideo EditingEvent PlanningCampaign DevelopmentPerformance Tracking
Soft Skills
OrganizationCommunicationAdaptability
Tools & Technologies
CapCutDescriptCanva AIClaudeChatGPT
Industry Keywords
Real Estate MarketingSocial Media ManagementBrand LaunchEvent Budget ManagementMeta Ads
About the role
Key responsibilities & impact- Own social strategy, calendar, production, posting and community management for every brand across Instagram, Facebook, TikTok, LinkedIn and YouTube Shorts
- Produce and edit reels, short-form videos, carousels, property showcases, market highlights and owner testimonials
- Coordinate with local teams and freelancers for on-site content capture
- Create AI-scaled creative including scripts, hook variants, captions, resizing and repurposed assets
- Develop real estate agent campaigns, referral programs, co-branded content, lunch-and-learns and partner toolkits
- Schedule and coordinate owner mixers, agent events, sponsorships and local activations end to end
- Manage event budgets, invitations, logistics, follow-up and CRM attendee capture
- Support brand launches, rebrands, print collateral and swag projects
- Track clicks, sessions, owner leads, agent referrals and bookings generated by social and events
- Create events and agent-campaign playbooks for use across brands
- Work with brand teams, local staff and freelancers across the collective
- Report to the Marketing Director
Requirements
What you’ll need- Experience creating and marketing content
- Ability to edit short-form video quickly and well
- Organization to run 8 brands’ calendars and an event in the same week
- Experience planning and coordinating events remotely, from invites and logistics to follow-up
- Daily use of AI tools such as CapCut, Descript, Canva AI, Claude or ChatGPT
- Honesty about performance and willingness to change ineffective approaches
- Excellent written and spoken English
- STR, hospitality, travel or real estate marketing experience is a plus
- Existing relationships with real estate agents in the company’s markets is a plus
- Experience running social media for multiple brands is a plus
- Basic Meta Ads experience is a plus
Benefits
Comp & perks- Remote work
- Full-time employment
- Opportunity to work with shared marketing, technology, finance and people resources
- Ability to request another screening option for microphone, privacy or accessibility issues
- Application accommodations available