Senior Marketing Strategist

Stitch

. Partner with Solution Consultants to audit clients’ existing martech environments, including capability gaps, integration health, technology debt, and platform utilization.

Posted 9/22/2026full-timeRemote • United States, Canada, United KingdomSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in CRM Roadmap Development, Customer Journey Mapping, and Omnichannel Orchestration, with a strong analytical foundation for data-driven marketing strategies. Capable of building multi-year Martech Roadmaps and presenting strategic recommendations to senior stakeholders.

Highest-signal resume keywords

CRM Roadmap DevelopmentCustomer Journey MappingMartech Platform FamiliarityData-Driven Marketing StrategyStakeholder Communication

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Lifecycle MarketingOmnichannel OrchestrationExperimentation Framework DesignPerformance Model BuildingAudience SegmentationKPI Architecture DesignData AnalysisUse-Case Prioritization FrameworksImpact ValuationQuantitative Scoring Models

Soft Skills

Exceptional StorytellingStakeholder CommunicationExecutive PresenceSound JudgmentComposure Under Pressure

Tools & Technologies

BrazeSegmentSalesforce Marketing CloudAdobe Experience PlatformDatabricksClickUpSlackGoogle Suite

Industry Keywords

Martech ConsultingDigital TransformationLoyalty StrategyData StrategyQSRRetailMedia & Communications

Tech Stack

Tools & technologies

Cloud

About the role

Key responsibilities & impact

Partner with Solution Consultants to audit clients’ existing martech environments, including capability gaps, integration health, technology debt, and platform utilization.
Develop multi-year martech roadmaps aligned with business goals and customer experience priorities.
Prepare martech adoption and activation roadmaps.
Produce impact valuations and quantitative estimates of business impact.
Build use-case prioritization frameworks using quantitative scoring models.
Partner with technology vendors including Braze, Segment, and Databricks.
Lead sessions explaining transformation of martech investments from SaaS to a consumption model.
Lead end-to-end journey mapping and define personas, moments of truth, touchpoints, and data signals.
Design trigger-based, always-on, and lifecycle journeys across email, SMS, push, and in-app channels.
Develop journey governance frameworks, testing roadmaps, and maturity assessments.
Design marketing analytics and KPI architectures, experimentation frameworks, and performance narratives.
Develop audience segmentation, lifecycle stage definitions, and personalization frameworks using first-party, behavioral, CDP, and CRM data.
Synthesize performance data from Braze, Salesforce Marketing Cloud, and Adobe Experience Platform into strategic recommendations.
Build and present executive-ready business cases, ROI models, value realization roadmaps, and strategic narratives.
Advise VP and C-level stakeholders and identify additional Stitch capabilities for client needs.
Participate in QBRs and EBRs.
Contribute reusable frameworks, assessment tools, and workshop guides to Stitch’s internal methodology.
Author or contribute to thought leadership through LinkedIn, webinars, and Braze Events.
Manage time to meet billable targets of 36+ hours per week.
Travel up to 20% for client meetings, workshops, and onsite engagements.
Mentor Marketing Strategists and provide peer feedback.

Requirements

What you’ll need

Deep fluency in CRM roadmap development, customer journey mapping methodologies, lifecycle marketing, and omnichannel orchestration.
Hands-on familiarity with two or more enterprise martech platforms—Braze, Segment, Salesforce Marketing Cloud, Adobe Experience Platform, Tealium, or equivalent.
Independently builds analysis from dashboards, reports, and experiment results; makes recommendations without guidance.
Understanding of how composability impacts Braze activations.
Strong analytical foundation; comfortable working with large datasets, building performance models, and deriving strategy from data.
Experience designing experimentation frameworks tied to business outcomes.
Exceptional storytelling and stakeholder communication skills, from individual contributors to executives.
Strong executive presence, sound judgment, composure under pressure, and polished professional presentation on camera.
Specialized strategic experience in a relevant category, such as loyalty strategy, data strategy, QSR, Retail, or Media & Communications.
Experience with BI and analytics platforms, experimentation and research tools, ClickUp, Slack, Google Suite, Braze, Segment, and Databricks.
7+ years of experience in data-driven marketing strategy, CRM, martech consulting, or digital transformation roles.
Track record building and presenting multi-year roadmaps to senior stakeholders.
Experience facilitating executive discovery workshops, business prioritization sessions, and strategic planning engagements.
Client-facing experience within an agency or consultancy required.
Must be eligible to work in the United States, Canada, or United Kingdom without visa sponsorship.

Benefits

Comp & perks

Flexible PTO policy
Paid Sick Time
Medical, dental, vision, and life insurance
Monthly tech stipend
Paid parental leave
Paid bereavement leave
Mental well-being support
In-person onboarding experience during your first week at our HQ in Indianapolis, Indiana