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Director of Marketing
Stone Hendricks Group. Design and execute performance-driven marketing strategies to generate a continuous, high-quality pipeline of qualified manufacturing prospects .
Posted 10/17/2026full-timeLos Angeles • California • United StatesLead💰 $80,000 - $90,000 per yearWebsite
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in B2B growth marketing and demand generation, with a strong focus on pipeline management and marketing automation. Proven ability to analyze data, optimize campaigns, and effectively communicate with stakeholders at all levels.
Highest-signal resume keywords
B2B Growth MarketingDemand GenerationMarketing Automation SystemsPipedrive ExpertiseData Analysis
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Pipeline ManagementDatabase SegmentationMulti-Channel Campaign ExecutionPerformance MarketingConversion Optimization
Soft Skills
Outstanding Communication SkillsInterpersonal SkillsNetworking Ability
Tools & Technologies
PipedriveCRM SystemsMarketing Automation InfrastructureEmail Marketing ToolsDigital Advertising Platforms
Industry Keywords
Manufacturing MarketingB2B Decision-MakersTrade ShowsContent MarketingLead Generation
About the role
Key responsibilities & impact- Design and execute performance-driven marketing strategies to generate a continuous, high-quality pipeline of qualified manufacturing prospects
- Lead multi-channel growth initiatives across email marketing, content marketing, digital advertising, direct mail, and trade association networks
- Build, optimize, and manage the marketing automation infrastructure
- Cleanse and segment prospect data during the transition from spreadsheet tracking into Pipedrive
- Establish seamless nurture sequences
- Represent the agency at industry trade shows, manufacturing conferences, and local business events
- Serve as a brand ambassador to drive networking and referral partnerships
- Create and refine sales materials, pitch decks, client case studies, and digital assets supporting the producer team
- Establish marketing metrics, track campaign effectiveness, analyze conversion funnels, and report ROI to executive leadership
Requirements
What you’ll need- 5+ years of proven B2B growth marketing, demand generation, or performance marketing experience with a track record of driving measurable pipeline revenue
- Hands-on expertise in CRM setup, pipeline management, database segmentation, and marketing automation systems
- Experience with Pipedrive or similar platforms required
- Ability to extract insights from raw data, optimize conversion pathways, and execute multi-channel campaigns end-to-end
- Outstanding written, verbal, and interpersonal communication skills
- Comfortable connecting naturally with executives and prospects at industry events
- Prior experience marketing to manufacturing, industrial, middle-market, or complex B2B decision-makers preferred
- Familiarity with commercial insurance or agency management systems such as AMS360 helpful
- Insurance experience is explicitly not required
Benefits
Comp & perks- Additional $10,000 performance bonus based on lead generation goals
- Scalable incentives tied to measurable pipeline and growth metrics
- Hybrid flexibility with remote work on Mondays and Fridays
- Medical, Dental, and Vision coverage
- Company-paid Life Insurance
- 401(k) Retirement Plan
- Generous Paid Time Off (PTO)
- Paid company holidays