Product Marketing Manager

Strella

. Own how Strella packages, positions, and launches its platform and research services .

Posted 10/9/2026full-timeUnited StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in B2B marketing with a focus on go-to-market strategy, competitive intelligence, and customer insights. Proficient in packaging services and developing compelling messaging to drive customer adoption and engagement.

Highest-signal resume keywords

B2B Marketing ExperienceGo-To-Market StrategyCompetitive IntelligenceSales Narrative DevelopmentCustomer Insights

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

PositioningMessaging DevelopmentLifecycle MarketingMarket ResearchSales Deck CreationCase Study DevelopmentProduct EducationCampaign ExecutionAdoption MeasurementSaaS Marketing

Soft Skills

Strong Writing SkillsStorytelling SkillsOrganization SkillsPrioritization SkillsCommunication Skills

Industry Keywords

Startup ExperienceInsights MarketingMarket Research BuyersService Offering Packaging

About the role

Key responsibilities & impact

Own how Strella packages, positions, and launches its platform and research services
Package the platform and services into clear offerings with defined audiences, outcomes, and scope
Develop positioning and messaging using customer insights and apply it across the website, sales materials, campaigns, and product
Own go-to-market strategy and execution for new products, features, and offerings from positioning and launch planning through adoption
Equip Sales with narratives, decks, proof points, case studies, and competitive context for enterprise conversations
Own competitive intelligence and positioning
Monitor customers and the market and translate insights into recommendations for Product, Sales, and Marketing
Drive customer adoption and expansion through lifecycle marketing, release communications, newsletters, product education, and targeted campaigns
Measure and refine launches, messaging, and adoption efforts
Report to the marketing lead and work closely with founders, sales, and research teams

Requirements

What you’ll need

4–5 years of B2B marketing experience
Ideally experience in SaaS or at a startup
Strong ability to package platforms and services into clear offerings
Ability to develop positioning and messaging grounded in customer insights
Experience with go-to-market strategy and execution
Ability to create sales narratives, decks, proof points, case studies, and competitive context
Experience with competitive intelligence and positioning
Ability to understand customer needs, use cases, and buying behavior
Strong writing and storytelling skills
Strong organization, prioritization, and communication skills
Experience marketing to insights or market research buyers or packaging a services offering is a bonus

Benefits

Comp & perks

Competitive compensation
Meaningful equity
Comprehensive benefits
Opportunities to take on new responsibilities and expand scope as the company grows
Work directly with the founders and own high-visibility initiatives
Use Strella’s AI-powered research platform in the role
Work at the cutting edge of AI with access to the latest tools