Copywriter

SUNPAN

. Own product copy to deliver fresh and captivating content that educates customers and supports purchasing decisions .

Posted 10/20/2026full-timeRemote • IndiaMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in copywriting and content marketing with a strong focus on SEO best practices and the ability to produce engaging, brand-consistent content. Proficient in managing marketing content and collaborating with cross-functional teams to optimize customer engagement.

Highest-signal resume keywords

CopywritingSEO Best PracticesContent MarketingProject ManagementVerbal Communication

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Content AuditsMeta TitlesMeta DescriptionsOn-Page SEOPersuasive CopywritingProduct DescriptionsFeatures and Benefits CopySensory LanguageContent OptimizationResearch Workflows

Soft Skills

Attention to DetailOrganizational SkillsTime ManagementCollaborationCommunication

Tools & Technologies

AI ToolsContent Management Systems

Industry Keywords

Furniture IndustryInterior DesignMarketingAdvertisingCommunicationsJournalism

About the role

Key responsibilities & impact

Own product copy to deliver fresh and captivating content that educates customers and supports purchasing decisions
Write product and collection descriptions, features and benefits copy, optimized for SEO
Produce factual content for websites and other channels in collaboration with Product, Claims, Merchandising, and E-commerce teams
Translate product specifications into benefits-led sensory language
Maintain consistent brand voice and persuasive copywriting across channels
Write and maintain meta titles, meta descriptions, and on-page SEO elements
Perform content audits and use site analytics to optimize copy and keywords
Organize and manage marketing content in a user-friendly library
Maintain internal marketing documents, including SOPs, policies, and contracts
Manage deadlines and deliver high-quality output in a fast-paced environment
Perform other ad hoc duties as assigned
Report to the Marketing Director, Digital & Communications
Regularly interact with the Toronto team and attend scheduled meetings during overlapping business hours

Requirements

What you’ll need

5+ years of experience in copywriting or content marketing
Post-secondary degree in Business or related field, with preference for Marketing, Advertising, Communications, or Journalism, or equivalent
Practical knowledge of SEO best practices
Comfort using AI tools for research and drafting workflows
Exceptional written and verbal communication
Editorial discipline and strong attention to detail
Extremely organized and able to meet tight deadlines
Interest or experience in the furniture and interior design industry is an asset
Ability to work during overlapping business hours with the Toronto team, typically in the afternoon/evening IST several times per week

Benefits

Comp & perks

Certified as a Great Place to Work for five consecutive years
Equal opportunity employer committed to fair and accessible employment practices
Diverse and supportive work environment