Director, Brand Management

. Oversee enterprise brand strategy, including value propositions, narrative coherence and brand governance .

Posted 9/25/2026full-timeBuenos Aires • ArgentinaLeadWebsite

Key responsibilities & impact

Oversee enterprise brand strategy, including value propositions, narrative coherence and brand governance
Lead branding projects across the business to ensure consistency and support business goals
Design, evolve and operationalize brand architecture strategies across a global organization
Serve as primary liaison for brand, creative and media agencies
Set strategic direction, evaluate creative quality, and manage agency scopes and performance
Oversee brand campaigns, flagship content, videos, corporate collateral and large-scale production initiatives
Provide strategic oversight of media plans focused on awareness, content distribution, message amplification, lead generation and business impact
Design and evaluate brand performance metrics and brand equity measures
Use data to inform strategy, refine execution and demonstrate ROI to leadership
Connect creative output to enterprise goals such as growth, reputation and market differentiation
Advise senior leaders and translate strategy into brand direction and creative output
Modernize processes, tools, agency models and operating cadence to scale impact
Navigate complex stakeholders, evolving priorities and tight timelines while maintaining creative standards

What you’ll need

Bachelor's Degree in a related field
Demonstrated ownership of strategic brand programs, messaging platforms, creative campaigns and complex media plans
Track record managing multiple successful agency relationships simultaneously
Experience with brand performance measurement research methodologies and business impact
Ability to build programs and initiatives across multiple departments and teams
Strong executive presence and interpersonal skills
Excellent writing, editing, verbal and presentation skills
Innovative thinking with a track record of translating strategic thinking into action plans and results
Superior program management and problem-solving skills, including the ability to advocate for and manage budget priorities
Equivalent experience, skills, and/or education will also be considered

Comp & perks