FREE ACCESS
5,000–10,000 jobs/day
See all jobs on Scoutfield
Search thousands of fresh jobs every day.
Discover
- Fresh listings
- Fast filters
- No subscription required
Create a free account and start exploring right away.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in event strategy, planning, and execution, with a strong focus on B2B and SaaS environments. Proficient in managing vendor relationships, budget tracking, and utilizing CRM systems for lead capture and reporting.
Highest-signal resume keywords
Event Program Strategy OwnershipVendor ManagementEvent/Registration Platforms ExperienceWebinar Tools ProficiencyCRM Systems Knowledge
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Event PlanningBudget TrackingLead CapturePipeline AttributionEvent Logistics ManagementData ReportingEvent MarketingKPI DevelopmentMulti-Show CoordinationExecutive-Level Event Management
Soft Skills
Excellent Written CommunicationHighly OrganizedDetail-OrientedJudgment in Event ManagementCross-Functional Collaboration
Tools & Technologies
CventSplashZoom WebinarsON24SalesforceHubSpot
Industry Keywords
B2BSaaSEvent StrategyTrade ShowsCustomer EngagementLead ScoringEvent MQL-to-SQL ConversionDigital EventsSponsorship ManagementTravel Coordination
Tech Stack
Tools & technologiesSQL
About the role
Key responsibilities & impact- Own the annual in-person event strategy, calendar, and budget
- Decide which trade shows and hosted events to invest in
- Determine trade show strategies, touchpoints, surrounding events, goals, and KPIs
- Launch new engagement formats such as executive dinners, customer roundtables, and receptions
- Help launch and execute hosted customer events aligned with business goals
- Plan product activation for conferences with Product Marketing
- Set the webinar calendar and content with the Marketing team
- Establish webinar promotion strategies to drive attendance and engagement
- Partner with Sales, Client Experience, Marketing, RevOps, and Product Marketing on outreach, messaging, lead scoring, handoff, and attribution
- Drive post-event follow-up, including lead handoff and nurture campaigns
- Equip Sales with event briefs, talk tracks, and follow-up templates
- Own end-to-end logistics for trade shows and digital events, including booth coordination, shipping, staffing, travel, and on-site execution
- Manage vendor and agency relationships, contracts, and sponsorships
- Ensure clean lead capture and CRM data for pipeline attribution
- Report on leads, pipeline influence, and ROI after each event and quarterly
- Own event MQL-to-SQL conversion alongside Sales
Requirements
What you’ll need- 6–8 years of experience in event planning, coordination, or production, ideally in a B2B or SaaS environment
- Proven track record of owning an event program strategy
- Experience running executive-level hosted events, including dinners and roundtables
- Hands-on experience with event/registration platforms such as Cvent, Splash, or similar
- Experience with webinar tools such as Zoom Webinars or ON24
- Working knowledge of CRM systems such as Salesforce or HubSpot for lead capture, data entry, and basic reporting
- Strong vendor management and budget-tracking skills
- Excellent written communication for cross-functional promotion through email, social, and sales enablement
- Highly organized and detail-oriented, with judgment to manage multiple shows simultaneously
- Comfortable traveling to on-site events on occasion; the application specifies 30% travel
- Understanding of pipeline attribution and how events contribute to revenue
- Must be authorized to work in the U.S. and/or Canada for any employer
- Must not require employment-based visa sponsorship
Benefits
Comp & perks- Health, dental, and vision insurance
- 401(k) plan with company match
- Generous paid time off
- Flexible work environment supporting remote, hybrid, or in-office arrangements
- Inclusive and collaborative culture
