Marketing Program Manager – Brand

Telestream

. Own campaign program management, including integrated calendars, asset requirements, dependencies, owners, and weekly status reporting .

Posted 10/24/2026full-timeRemote • United StatesMid-LevelSenior💰 $130,000 - $140,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in campaign program management, content production, and creative operations, with a strong focus on brand stewardship and the use of AI tools for multimedia content creation. Proficient in managing external resources and driving effective communication across teams to achieve marketing goals.

Highest-signal resume keywords

Campaign Program ManagementContent Production Across Multimedia ChannelsAI Tools ProficiencyProject Management Tools ExperienceDigital Design Expertise

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Creative DirectionBrand StewardshipDigital Asset ManagementVideo ProductionGraphic DesignContent GovernanceWriting and Editing SkillsTemplate-Based Production WorkflowsPresentation DevelopmentMultimedia Content Creation

Soft Skills

Excellent Written CommunicationExcellent Verbal CommunicationAbility to Manage Multiple ProjectsCross-Functional SupportStakeholder Feedback Iteration

Tools & Technologies

FigmaAdobe Creative SuiteMicrosoft PowerPointAsanaMonday.comJiraAI-Assisted Video ToolsDigital Asset Library ManagementSocial Media Management ToolsCreative Production Tools

Certifications & Qualifications

Project Management CertificationPMP Certification

Industry Keywords

B2B MarketingCreative OperationsBrand PositioningMedia & Entertainment MarketingSales Enablement

Tech Stack

Tools & technologies

PMP

About the role

Key responsibilities & impact

Own campaign program management, including integrated calendars, asset requirements, dependencies, owners, and weekly status reporting
Drive content production across multimedia channels and manage production calendars, briefs, reviews, approvals, and handoffs for web publishing
Serve as steward of Telestream’s corporate brand across creative output, including AI-generated content
Develop and enforce brand guidelines, visual standards, AI-ready templates, prompt libraries, tone and style rules, and review criteria
Produce and manage graphics, collateral, white papers, case studies, solution briefs, trade show materials, advertising, video, and web assets from brief to delivery
Build repeatable, template-driven AI production workflows
Run intake and prioritization for creative and content requests
Manage creative and production readiness for industry events, including booth design, signage, presentations, promotional materials, print, and fabrication vendors
Produce video content through scripting, storyboarding, editing, AI-assisted video, voiceover, and captioning tools
Own the Channeltivity sales enablement content library and keep Sales informed about campaigns, launches, and new content
Produce executive presentations and enablement materials
Manage the customer story pipeline, including case studies, references, approvals, renewal, expansion, and advocacy programs
Evaluate, adopt, and train the team on AI creative and productivity tools
Coordinate with PR/agency partners and physical-production vendors
Manage external branding agencies, freelancers, and consulting resources
Partner with product marketing on visual storytelling, product launches, solution positioning, go-to-market materials, launch checklists, and cross-team readiness
Direct creative assets for web properties in partnership with the Web Experience Manager
Own the social media calendar and produce creative for lead-generation campaigns
Provide graphic design support for social media, lead generation, internal departments, sales enablement, and executive presentations
Manage the digital asset library, including approved templates and AI prompt libraries
Monitor design trends, competitive creative landscapes, and emerging AI capabilities
Report on program status and production metrics such as on-time delivery, turnaround, and content published
Report to the Marketing Sr. Director and Marketing Director

Requirements

What you’ll need

Bachelor’s degree in Marketing, Graphic Design, Visual Communications, Business, Design or a related field, or equivalent experience
5–8+ years of progressive B2B marketing experience in program or campaign management, content production, or creative operations
Experience with creative direction and design management
Experience producing marketing content and creative across presentations, collateral, social, web, and video formats
Experience developing and executing creative in an agency, in-house creative department, or freelance/consulting capacity
Ability to steward a corporate brand and align creative output with business goals
Hands-on use of AI tools such as Claude or ChatGPT and AI tools for images, video, voice, and captioning
Ability to review AI output for accuracy and brand fit
Ability to manage multiple campaigns, projects, deadlines, timelines, dependencies, approvals, and status reporting
Experience with project and workflow management tools such as Asana, monday.com, or Jira
Working knowledge of digital asset management, content governance, and template-based production workflows
Experience managing external agencies, freelancers, and consulting resources
Expertise in digital design, web property management, and asset governance
Strong writing and editing skills for B2B technology content
Strong working proficiency in PowerPoint and Figma or similar design tools
Expert proficiency in Figma, Adobe Creative Suite, and Microsoft PowerPoint
Ability to iterate quickly based on stakeholder feedback and shifting priorities
Ability to work independently while providing cross-functional support
Excellent written and verbal communication skills
Candidates must be legally authorized to work in the United States
Must not require employer-sponsored work authorization or visa sponsorship
Portfolio of work samples required
Practical exercise required, including a short brief, an AI-assisted asset, a project plan, and samples of managed campaigns
Bonus: familiarity with B2B technology marketing and brand positioning
Bonus: experience in Media & Entertainment or broadcast technology marketing
Bonus: video production and multimedia content creation experience
Bonus: motion graphics or animation tools experience
Bonus: sales enablement or customer marketing program experience
Bonus: experience building templates, prompt libraries, or reusable workflows
Bonus: program or project management certification such as PMP, or equivalent experience

Benefits

Comp & perks

Day-one medical, dental, and vision coverage
100% company-paid life and disability insurance
401(k) with a company match up to 8%
Quarterly HSA boosts and flexible spending accounts
Flexible time off for salaried employees or PTO for hourly employees
Generous paid holidays
Pet insurance
Legal plan
Accident and critical illness coverage